SOURCE: Social Media Ventures, Inc.

August 19, 2010 08:59 ET

Social Media Ventures' Petsplaces.com Reports 30 Percent Increase in Web Site Traffic

JERICHO, NY--(Marketwire - August 19, 2010) -  Social Media Ventures, Inc. (PINKSHEETS: SMVI) is pleased to announce that its social networking portal, www.PetsPlaces.com has experienced a site traffic increase of 30% in the past three months, according to www.alexa.com.

Petsplaces.com consists of an online community of pet enthusiasts all of whom contribute photos, biographies and messages from their pets, accompanied by photos and messages from their pet friends. Membership is free and users are able to custom format their pages, create blogs and send virtual gifts. Petsplaces.com draws new members with its ease of use, wide selection of members to communicate with and its recently launched virtual gift program. Revenues will be earned through advertisements and links as well as through the promotion of its recently launched, free pet drug card found at www.petsplacescard.com.

The American Pet Products Association released its annual comprehensive review of spending data and reports. The report shows that overall spending in the pet industry grew from $43.2 billion in 2008 to just over $45.5 billion in 2009. Trumpeting the premium demographic shift, households earning $70K or more annually increased their share of the aggregate pet market expenditure from 28% in 1995 to 49% in 2005, representing more than a tripling in $70K+ household expenditures from $5.2 billion to $18.6 billion, according to Packaged Facts.

"Petsplaces.com continues to gain new members weekly. We plan to start a large marketing program shortly with the hope of increasing our membership dramatically. As our membership increases, SMVI will be able to charge a premium price for advertising on this site. The pet market is one of the few markets in the country that has not been affected by this economy and we are excited to be involved," stated Robert Thayer, CEO of Social Media Ventures, Inc.

About Social Media Ventures, Inc.

Social Media Ventures (PINKSHEETS: SMVI) is an online media venture company, creating and acquiring niche social networking websites as well as revenue generating web sites. SMVI will integrate an online advertising program that focuses on attracting advertisers to its core demographics for each social networking site. Currently SMVI operates two social networking sites; www.petsplaces.com and www.rocktag.us.

Forward-looking statements:

This press release contains certain forward-looking statements, which are made pursuant to the "Safe Harbor" provisions of the Private Securities Litigation Reform Act of 1995. Statements of future goals or expectations, containing words such as "expect," "believe," "should," "anticipate," "intend," "plan," "may," "will" or similar expressions reflecting something other than historical fact are intended to identify forward-looking statements, but are not the exclusive means of identifying such statements. These forward-looking statements involve a number of risks, uncertainties and assumptions that are difficult to predict and that could cause actual results to differ materially from those currently anticipated. Factors that could cause or contribute to such differences include, but are not limited to, the successful completion of acquisitions and the integration of such businesses with those of the Company, competition, technological changes, the ability to obtain financing and other factors. The Company undertakes no obligations to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this press release.

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