SOURCE: Red Bull

October 29, 2006 01:27 ET

Speed, Skills and Silliness: Red Bull Soap Box Race Rocks St. Louis

Forest Park Hosts First Race of Its Kind in U.S.

ST. LOUIS, MO -- (MARKET WIRE) -- October 29, 2006 -- Over 10,000 spectators, racing fans and thrill seekers filled St. Louis' Forest Park today at the Red Bull Soap Box Race. Fast Food wheeled their way to first place in a mere 54 seconds, wowing the judges with both their speed and showmanship. The team was one of 42 chosen from over 500 applications spanning the country.

The self-described "oldest team here" explained their cart's design: "The roadrunner went down today!" according to Captain Kai McNulty. Kai's nickname is Kai O.D., hence the coyote chasing the roadrunner -- literally fast food!

The race, the first of its kind in the U.S., gave amateur racers and gear heads a chance to achieve speedway stardom -- while flaunting their creative side. Jack Has Left The Box, a team of Red Bull Dragsterday veterans and Cornholio nabbed second and third place, respectively, skillfully maneuvering their carts around Carnage Corner and racing across the finish line.

While local favorites were absent from the awards podium, hometown pride captured the People's Choice Award with Brain Fart, the team from Washington University. Headless muscle man Hanz took 26% of the 15,000 text message votes, edging out Derby-Derby. "We aimed for our maturity level, which is that of a 12-year old boy," said driver Bob Rowe. "We got a lot of people wearing diaper hats."

THRILLS, SPILLS AND CHEESE PUFFS

From the outrageous to the courageous, each team tackled the four-story ramp with flair, racing side by side and hurdling down the challenging 3000 foot course. Carts were wild and wacky ranging from nerdy Numerators and Drunk Elvises driving a pink Cadillac to giant Escargots. Most relied on entertainment value and plain old good luck to drive them to the prestigious finale. Amongst the favorites were a handful of local standouts. Willie Wagon paid tribute to the St. Louis Cardinals World Series victory, while Cheese Flavored Racer captured everyone's hearts -- or at least made them hungry.

Not all the carts cruised their way to the finish line, however -- some took a tumble before reaching the first turn. Spoktoberfest and Carriage of the Valiant Infant both nose-dived into the ramp as the first heat of the day. Even Gone Fishin', the highly anticipated team from Snohomish, Washington, took a spill before reaching the track.

DON'T WAIT FOR THE FLAG TO DROP

Teams were judged on three criteria: speed, creativity and showmanship. The winning team received a VIP trip for all five team members to see Red Bull's inaugural NASCAR Nextel Cup racing team compete next year (cash value $7,500). The second prize took home the ultimate driving day/weekend (cash value $5,000) and third prize got afternoon spent racing against each other at the Grand Prix Speedway in Maryland Heights, MO (cash value $1,500).

The fun doesn't stop in St. Louis. Keep your tools sharpened and be on the lookout for next year's Red Bull Soap Box Races across the U.S.

For more detailed event information and results, please go to www.redbullsoapboxusa.com. For media information including interviews, contact Chantal Chrétien at (310) 460-5062 - chantal.chretien@us.redbull.com or Heather Walsh at (323) 866-6050 - heather.walsh@mslpr.com. For photos, visit www.redbull-photofiles.com.

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