The Spice Depot, Inc.

The Spice Depot, Inc.

January 31, 2007 11:10 ET

The Spice Depot's Product Line Selected "Best New Products 2006" by Prominent Industry Publication New Products Magazine

BURNABY, BRITISH COLUMBIA--(CCNMatthews - Jan. 31, 2007) - The Spice Depot, Inc. (PINK SHEETS:SDEP), a provider of all-natural premium spices, is pleased to announce that the company's product line has been selected as a "Best New Products 2006" by grocery industry food and beverage magazine, Stagnito's New Products Magazine.

Stagnito's New Products Magazine is the only monthly magazine totally devoted to new food and beverage products from concept to consumer. It brings the latest food and beverage news to over 40,000 subscribers. Their "Best New Products 2006" determined which products broke innovative ground, answered current consumer needs and showed promise of enduring in the marketplace.

The selections for "Best New Products 2006" were based on a study sample of 1,000 respondents conducted by Hotspex, Inc, a global market research and innovations firm, with respondents measuring products on their Overall Appeal, New & Different Qualities, and Purchase Intent. New Products Magazine also relied on data from Eureka! Ranch's Merwyn Concept Accelerator, analyzing hard facts that, collectively , assess a product's Overall Probability of Success.

The Spice Depot's Grinder Fresh Seasonings scored high on the Hot New Product Index, with one of the highest ratings for Overall Appeal, and ratings well above average in the Purchase Intent and New & Different categories.

For complete product ratings, visit:
See also: page 26 (Dec 2006 issue).

"The Spice Depot's World's Best™/Always Grind Fresh™ product line consists of 12 all-natural spice blends with a convenient "grinder fresh" grinder top and features signature blends such as "New York Steak Spice"™ and "JoJo Potato"™. The Spice Depot also produces a premium line of wholesale / foodservice spices that are sold to hotels, restaurants and institutional clients.

Mr. Darren Donas, Vice President of Business Development, states, "In receiving this "Best New Product" award, The Spice Depot has once again demonstrated that it understands where the latest trends are going in quality, fresh tasting foods. Our innovative "Always Grind Fresh"™ spice blends continue to be enthusiastically received by a wide range of consumers. The "Stagnito's Best New Products" award is a taste of 'the best that is yet to come'!"

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Forward-Looking Statements:

Statements contained in this press release, which are not historical facts, are forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. These forward-looking statements are based largely on current expectations and are subject to a number of known and unknown risks, uncertainties and other factors beyond our control that could cause actual events and results to differ materially from these statements. These statements are not guarantees of future performance, and readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this release. The Spice Depot, Inc. undertakes no obligation to update publicly any forward-looking statements.

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