SOURCE: SpotMixer, Inc

SpotMixer, Inc

June 24, 2010 09:00 ET

SpotMixer Announces National TV Advertising for a Fixed Price

SpotMixer and Microsoft's Admira Collaborate to Provide an Accountable, Fixed Price, End-to-End National TV Advertising Package

REDWOOD CITY, CA--(Marketwire - June 24, 2010) - SpotMixer (, the leading provider of web-based video creation and distribution services for businesses and consumers, today announced an offer to provide businesses a fixed priced national television advertising package with guaranteed impressions in collaboration with Microsoft's Admira (, a solution from Microsoft Advertising, that provides a simple, effective and accountable way for advertisers to buy national TV media. This affordable end-to-end package includes an agency quality TV spot complete with a professional voice-over and at least 1.25 million impressions against one of nine popular target audiences such as "frequent fliers," "waist watchers" and "political junkies" for a fixed price of $10,000. Users will create their ad using SpotMixer's online video ad creation solution and Admira will target and maximize the media spend using near real-time audience measurement data. Now businesses have an opportunity to try targeted national TV advertising at an affordable price.

"Our partnership and current promotion with Admira provides businesses with a fixed price national TV advertising package that covers creative to broadcast with guaranteed and accountable views. That is unheard of in the industry and to have it accessible to all businesses is very exciting," said John Love, founder and CEO of SpotMixer. Scott Ferris, GM -- TV/Video Business Group, Microsoft Advertising, added, "We've designed this package to take the guess work out of advertising. With SpotMixer you will get a professional ad and Admira has carefully defined these target audience profiles to maximize every advertising dollar. We see this type of targeted and accountable advertising as the future."

To learn more about this offer, please visit

About SpotMixer
SpotMixer is the leading provider of web-based video creation and distribution services for businesses and consumers. SpotMixer's easy-to-use, video creation platform enables users to create professional videos and distribute them online, on TV or on mobile devices. SpotMixer leverages its unique platform across several business lines. For Cable and Broadcast, provides services designed to accelerate new business sales for local TV and reduce the cost of production. is the online video creation and advertising leader, providing a variety of video ad creation and distribution services that cost-effectively meet the needs of small and medium-size businesses. One True Media is SpotMixer's award winning consumer service, with over five million users creating over ten thousand videos a day and sharing them on the web, on DVD and on TV. SpotMixer is a Google AdWords Authorized Reseller for video. Founded in 2005, the company is backed by Kleiner Perkins Caufield & Byers, DAG Ventures and NTT Finance, and is headquartered in Redwood City, CA.

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