SOURCE: StrongMail Systems

January 09, 2008 08:00 ET

StrongMail Presents Regional Email Marketing Seminars Featuring Forrester Research Analyst Julie Katz

Local Events to Provide a First Look at Forrester Research's Email Marketing Outlook for 2008, Plus Best Practices and Strategies From The Motley Fool, eToys and Other Major Brands

REDWOOD CITY, CA--(Marketwire - January 9, 2008) - StrongMail Systems, Inc., the leading provider of on-premise solutions for marketing and transactional email, today announced an upcoming regional seminar series for email marketers entitled, "Email Marketing Outlook 2008: Best Practices and Technology." The ten-city seminar series kicks off on the West Coast on February 4 in Seattle, followed by the East Coast leg beginning in Atlanta on March 3.

This new seminar series offers email marketers the unique opportunity to hear the latest email trends and strategies directly from noted email experts in an interactive setting. Attendees will be given practical advice and strategies from Forrester analyst Julie Katz and email marketing pioneer Tricia Robinson-Pridemore, plus real-world case studies from select email experts at The Motley Fool, eToys and other major brands.

The half-day seminars will present actionable information designed to optimize email programs for maximum impact and ROI, including strategies for leveraging transactional email, centralizing customer-facing email across the enterprise and creating relevant, effective one-to-one messages.

Seminar Topics

--  Email trends and priorities for 2008
--  Effective strategies for marketing and transactional email
--  Creating a centralized view and management of all customer email
--  Leveraging all customer data to improve service and sales
--  Enhancing the customer experience
--  Proven tips for improving deliverability
--  Mobile integration and best practices
    

Registration for each event is available for $150. Space is limited, and early registration is recommended to secure a spot and gain access to industry experts and network with local email marketers.

Registration and additional event information is available at: www.strongmail.com/emailoutlook08

Dates and Locations

Western US Tour
February 4 - Seattle, WA
February 5 - Denver, CO
February 6 - San Francisco, CA
February 7 - Los Angeles, CA
February 8 - Dallas, TX

Eastern US Tour
March 3 - Atlanta, GA
March 4 - New York, NY
March 5 - Chicago, IL
March 6 - Washington, DC
March 7 - Boston, MA

About StrongMail Systems, Inc.

StrongMail Systems provides businesses with commercial-grade, on-premise solutions for marketing and transactional email. StrongMail integrates its proven email delivery, tracking and campaign management software on high-performance servers that are optimized for maximum deliverability. In addition to providing superior control, security and integration capabilities, StrongMail's in-house approach offers companies a more powerful and cost-effective alternative to homegrown or outsourced solutions. Hundreds of companies worldwide rely on StrongMail's solutions to power their mission-critical customer communications. A Silicon Valley company, StrongMail is headquartered in Redwood City, CA, and is funded by Sequoia Capital, Evercore Partners, Globespan Capital Partners and DAG Ventures. To learn more about StrongMail Systems, visit www.strongmail.com.