Subaru Canada, Inc.

Subaru Canada, Inc.

August 07, 2008 10:38 ET

Subaru Canada Introduces 2009 Impreza 2.5i

New standard equipment includes Vehicle Dynamics Control and Hill Holder Technology

MISSISSAUGA, ONTARIO--(Marketwire - Aug. 7, 2008) - Subaru Canada, Inc. (SCI) is pleased to introduce Canadians to the 2009 Impreza 2.5i - rally-bred power and handling plus the safety and confidence of Subaru's advanced Symmetrical full-time All-Wheel Drive System. The 2009 Impreza lineup arrives in Canadian dealerships in September.

Following the full-model redesign the previous year, the 2009 Impreza 2.5i retains the outstanding performance and safety qualities of the 2008 model, and adds some important new equipment for safety, comfort and performance. Now standard are:

- Subaru's advanced Vehicle Dynamics Control and Traction Control

- Hill Holder (5-speed manual transmission) system

- Brake Assist

- Rear solid disc brakes

- Auxiliary audio input jack

- Information display that now shows instantaneous and average fuel
consumption as well as time and ambient temperature

"The Impreza 2.5i is a great choice for enthusiastic drivers on a budget and anyone who appreciates how much All-Wheel Drive safety and performance can be packed into an efficient package," said Katsuhiro Yokoyama, president and CEO of SCI. "Subaru believes that there is tremendous market potential in this price range in a time when people are looking to get the maximum value for their car-buying dollars."

Well-equipped as well as powerful, both the 4- and 5-door versions of the Impreza 2.5i represent great value. In addition to the new features mentioned above, the range of standard equipment includes 4-channel/4-sensor Anti-lock Braking System (ABS) with Electronic Brake-force Distribution (EBD) and Brake Assist; air conditioning with air filtration; tilt adjustable steering wheel with integrated cruise control; power windows; power locks;, and keyless entry.

Upgrade with the Optional Sport Package

The optional Sport Package adds an extra level of performance to the well-equipped Impreza 2.5i, with a moonroof, 16-inch aluminum alloy wheels, aerodynamic body-coloured side ground effects, multi-reflector halogen fog lamps, windshield wiper/de-icer, and heated front seats.

On the 4-door Impreza, the Sport Package includes a low-profile spoiler with integrated brake light in addition to the new aerodynamic ground effects. On the 5-door model, the Sport Package includes a retractable cargo cover and a rear underbody diffuser.

The leather-wrapped steering wheel has integrated audio system controls, and the premium sound system includes SRS CS-Auto audio enhancement, an in-dash 6-CD changer, auxiliary audio input, tweeters and upgraded speakers.

The Sport Package also includes SIRIUS Satellite Radio and a three-month trial subscription.

Designed for Spacious Comfort

Inside every Impreza, the emphasis is on comfort and roominess. The flowing twin-cockpit design uses aluminum-look inserts that flow visually into the centre stack. The centre console shape enhances the sense of airiness, supported by the sculpted door panels and generous headroom. Each door panel houses a molded recess that can accommodate a 750 ml (24-oz) soft drink bottle as well as loose items.

Framed side windows contribute to improved body rigidity as well as helping to shut out road and wind noise. Large door openings make it easier to get in and out, and the rear doors open to a full 75 degrees for easy access to the rear seat.

Impreza's double-wishbone rear suspension delivers a refined ride and quiet cabin with minimal intrusion into the cargo area. On all Impreza models, the 60/40 split-folding rear seat boosts cargo capacity and convenience even further.

The 2009 Impreza 2.5i audio systems feature the Radio Data System, which can display a variety of information, including song titles and artists.

The auto-off headlights feature is a traditional Subaru convenience that can help preserve battery life.

Subaru has also pre-wired Imprezas equipped with the optional automatic transmission for a remote-starting system (dealer-installed option). A hood support with dual gas struts eliminates the need for a prop-rod.

Power for Work and Play

The Impreza 2.5i is powered by a 2.5-litre SOHC 4-cylinder, 16-valve Subaru BOXER engine with electronic throttle control and i-Active Valve Lift. This potent engine delivers 170 horsepower at 6,000 rpm and 170 lb-ft of torque at 4,400 rpm. It also meets LEV2 (Low Emission Vehicle) emissions standards.

On the Impreza 2.5i, this engine is mated to a fully synchronized 5-speed manual transmission. On models with the manual transmission, a Hill Holder system is now standard across the model range and helps to help prevent vehicle rollback when starting on an incline.

For the 2009 model year, the 2.5i and 2.5i Sport Package become the only Impreza models available with an automatic transmission. This optional 4-speed electronic direct control automatic is equipped with SPORTSHIFT for the convenience of an automatic plus the interactive driving experience of a manual transmission.

Every Impreza model is now equipped with Vehicle Dynamics Control (VDC) and Traction Control to help maintain directional stability under adverse road conditions.

On models with an automatic transmission, if this unique electronic stability control system detects understeer or oversteer it first tells the AWD system to adjust the front/rear torque split to balance the available traction and forward momentum, rather than simply applying brake force to slow the vehicle. On models with a manual transmission-or if the total traction is still not enough for stability-the Traction Control System will then use individual wheel braking and reduced engine power to slow momentum and help regain control.

Built to Protect

Subaru builds every Impreza using the proven Advanced Ring-Shaped Reinforcement Frame body structure with front and rear crumple zones. For added protection, the Impreza incorporates 3-point seatbelts for all seats (height-adjustable for front occupants), active front seat head restraints, and front seatbelts with electrically triggered pre-tensioners and load limiters.

All 2009 Imprezas are equipped with standard side-curtain airbags and front seat-mounted side airbags. The Subaru Advanced Frontal Airbag System (SRS) provides a driver's side front airbag that deploys according to the rate of deceleration using highly sensitive g-load sensors and computer algorithms to measure the protection required based on the particulars of a collision.

The passenger-side front airbag deploys according to information received from a sensor module that determines if the passenger seat is occupied, if the seat belt is secured and the weight of the occupant. An airbag indicator light is located on the dashboard.

In fact, the structure of the 2009 Impreza is identical to that of the 2008 model, which earned the highest accolade from the Insurance Institute for Highway Safety (IIHS). The IIHS named Impreza a Top Safety Pick in the small car segment when Impreza achieved the highest rating - Good - in frontal offset, side and rear impact tests.

Two Types of Symmetrical All-Wheel Drive

The foundation of every Subaru is the Symmetrical full-time All-Wheel Drive System. Although more and more manufacturers are adding all-wheel drive, Subaru has been the industry leader in this safety technology since it introduced the first four-wheel-drive passenger cars over 35 years ago and automatic full-time All-Wheel Drive in 1987. Symmetrical full-time All-Wheel Drive is standard equipment on every Subaru sold in Canada.

Symmetrical All-Wheel Drive is a system that includes Subaru's BOXER engine and a well-balanced, full-time power distribution system with a low centre of gravity for exceptional handling precision.

The Impreza 2.5i and Sport Package models equipped with the 5-speed manual transmission use a viscous-coupling self locking centre differential that splits power 50/50 front and rear in all driving conditions.

When fitted with the 4-speed direct control automatic transmission, Impreza 2.5i and Sport Package models manage power distribution based on acceleration, deceleration and available traction through an electronic, continuously variable multi-plate transfer clutch. This full-time active system automatically balances power when it detects slippage. On clear roads and at speed, the torque distribution would be as much as 60 percent front/40 percent rear but can adjust as necessary up to 50 percent front/50 percent rear. Control logic in this AWD system enhances stability by monitoring individual wheel speeds and reacting quickly to any change made by the driver or road conditions. This control logic also helps improve tight corner braking, reducing oversteer and understeer to provide a stable, neutral handling response.

Subaru Canada, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Mississauga, Ontario, the company markets and distributes Subaru vehicles, parts and accessories through a network of 89 authorized dealers across Canada.

Contact Information

  • Subaru Canada, Inc.
    Elaine Griffin
    (905) 568-4959