SOURCE: SuperClubs

November 28, 2008 10:00 ET

SuperClubs' Worldwide Representative Hires Paul Pennicook as President

HOLLYWOOD, FL--(Marketwire - November 28, 2008) - International Lifestyles, Inc. (ILI), the worldwide representatives of SuperClubs Resorts, today announced that Paul Pennicook will join as President, International Lifestyles. A well respected and seasoned pro in hotel and airline management, Pennicook was most recently senior vice president sales and marketing at Air Jamaica, where he also oversaw the worldwide sales and marketing for Air Jamaica Vacations, the tour arm of the company.

"On behalf of the SuperClubs Resorts, I am very pleased that Paul has joined International Lifestyles as they complete their restructuring efforts," said John Issa, executive chairman of SuperClubs Resorts. "He is highly respected, intimately understands the Caribbean and Jamaican tourism industry and the competitive marketplace. He is ideally suited to lead International Lifestyles as they continue their growth strategy."

In 2003 Pennicook was appointed Director of Tourism for Jamaica. He had previously served as 1st vice president of the Jamaica Hotel and Tourist Association (JHTA), where he was chairman of the organization's marketing committee. In 2001, the Jamaica Hotel and Tourist Association named him Hotelier of the Year. He was senior vice president sales and marketing for SuperClubs until 1995, and has also worked with other major hotel groups. A graduate of the School of Hotel Administration at Cornell University in Ithaca, New York, the native Jamaican also serves on the Jamaica Tourist Board and the board of the Victoria Mutual Building Society. He will be relocating to International Lifestyles' Hollywood, Florida headquarters.

SuperClubs, the world's only Super-Inclusive resort group, includes all inclusive resorts in three SuperClubs brand categories: Grand Lido Resorts; Breezes Resorts and Hedonism Resorts. SuperClubs has also licensed its brands in Cuba where three hotels now operate under the Breezes banner.

Every SuperClubs holiday is Super-Inclusive -- accommodations; all meals, SuperSnacks and premium brand cocktails; unlimited use of all sports facilities, including equipment rental and instruction; entertainment; weddings; recreational activities; and hotel taxes -- with absolutely no tipping allowed. SuperClubs operates and independently markets affiliate Starfish and Rooms resorts, and Jamaica's Negril Beach villa. For more information on all inclusive Caribbean vacations or family vacation packages, contact SuperClubs at (800) GO-SUPER (or 1-800-467-8737) or visit their website at www.superclubs.com.

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