SOURCE: Social Thought Matters

Social Thought Matters

December 03, 2009 18:24 ET

Take 4 Steps to Protect Yourself While Enjoying the Benefits of Social Media in an Increasingly Transparent World

SAN FRANCISCO, CA--(Marketwire - December 3, 2009) - Jennifer Kenny, CEO of a new company that develops communities participating in online interactive learning around thought leaders, says the gains made possible by participating in social media are worth managing the transparency. Kenny will appear on the radio program "The Truth About Money," hosted by John Sakowicz, to discuss "Social Media and Transparency on the Web" on Friday, December 4, from 9-10 a.m. PST.

Kenny and Sakowicz will discuss the balance between transparency inherent in social media and the evolving field of online privacy and cyber sleuthing.

"We've been talking about transparency in corporations for more than a decade, yet the level of individual citizen transparency is unprecedented -- and increasing," says Kenny, co-founder of Social Thought Matters and a keen observer of the progress and opportunities created by social media. "Strategic alliances between firms that provide real-time visibility into online social conversations and organizations that support government intelligence agencies change the nature of the game. We are more exposed than ever. And yet, the unparalleled opportunities to extend learning and expand dialog, to spread and share ideas rapidly and globally, make the trade-off worthwhile."

Kenny offers four tips for managing personal transparency in an increasingly visible world:

1. Be always mindful of the fact that whatever you say, sign, contribute will likely be visible to the entire globe;

2. Think before you act: once out there, you are unlikely to be able to retrieve your comments, commitments, contributions, etc.;

3. Be wary of being flippant: humor may not translate to a global audience;

4. Be aware that you are being watched, everywhere, always, and conduct yourself accordingly.

"Ultimately," says Kenny, "we must conduct ourselves with absolute integrity, the highest ethical standards, and be more self-aware than we've ever been."

Social Thought Matters is a new company that develops online communities for interactive learning around thought leaders.

"The Truth About Money" is a weekly radio program about finance and money policy. The show airs on Friday, at 9-10 a.m. Pacific Time, streaming live from the web at and is syndicated to other NPR affiliates through PRX (Public Radio Exchange).

About Social Thought Matters

Social Thought Matters is an aggregator and agent of learning, facilitating interactive, online communities around thought leaders in a secure, invitation-only environment. Social Thought Matters enables thought leaders to share and expand their ideas and sphere of influence, and provides those who desire to learn the ability to do so within community from wherever they are.

For more information about Social Thought Matters, visit, or follow on Twitter at Access the Social Thought Matters blog discussing the implications and opportunities for social media at

Contact Information

  • For more information, contact:
    Brenda Ropoulos
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