SOURCE: Sony Europe

Sony Europe

February 10, 2010 08:00 ET

Take Your First Step Into a New World of 3D Action and Online Entertainment With the New Blu-ray 3D™ Disc Players and Home Cinema Systems From Sony

New BDP-S470 Ready to Play Blu-ray 3D Disc Movies, BDP-S570 Fully Capable of Playing Blu-ray 3D Disc Movies -- Welcome to the Multimedia Blu-ray Experience

WEYBRIDGE, UK--(Marketwire - February 10, 2010) -


-- Play 3D Blu-ray Disc movies for amazing, life-like action on a 3D TV

-- Connect to the Internet with Wi-Fi and access full-screen Internet videos, and the latest catch-up TV services

-- Unique Monolithic Design concept adds a stylish presence and complements new BRAVIA® TV and Sony Home Cinema ranges.

Discover a new dimension in home entertainment

3D technology was one of the big talking points at CES 2010, and Sony is following up its own 3D announcements with details of a new affordable Blu-ray 3D Disc Player. Following a software upgrade, the BDP-S470 will be ready to play Blu-ray 3D Disc movies on a 3D enabled TV. Forget about blurry, coloured pictures and cut-out cardboard glasses, 3D from Sony uses advanced picture technology and specialist Active Shutter glasses to create incredibly realistic depth and crisp, vivid 3D images in full 1080p High Definition (HD).

The BDP-S570, announced at CES, will be capable of playing 3D Blu-ray Disc movies with no firmware upgrade, becoming the latest addition to an already burgeoning range of 3D products.

Completing the picture, the range of Sony Home Cinema products recently announced at CES including the BDV-E370, BDV-E870, BDV-E970W, BDV-F500 and BDV-F700 will also boast 3D Ready status.

Building on an incredible Full HD experience, Blu-ray entertainment has now moved into a whole new dimension. With an increasing number of movies -- even music gigs -- being filmed in 3D, plus new TVs like the BRAVIA LX900 incorporating the latest 3D technology, with a 3D Blu-ray Disc Player from Sony you can truly feel like you're sitting in the middle of exciting 3D action in your living room.

Stream a world of Internet services into your home

As well as providing a gateway to the Full HD 3D experience, the Blu-ray Disc Players also give you easy access to a world of online entertainment. BRAVIA Internet Video lets you watch the programmes you missed on popular 'catch-up' TV services, the latest service to launch on the BRAVIA Internet Video platform is the BBC iPlayer™ which will be available on the new Blu-ray Disc Players in March. Catch-up TV is one of Europe's fastest growing trends. It means you can forget the family arguments over the remote control and enjoy full-screen re-runs of your favourite TV shows at times that suit you.

For movie fans, there is also great news. Thanks to a tie up with Lovefilm®, subscribers will be able to stream movies directly to their screens via the new Blu-ray Disc Players.

There's also a whole world of free, on-demand videos to explore from sharing websites such as YouTube™, Dailymotion™ and many more. There's no need to hook up your PC or watch on a cramped screen; you can quickly access new videos and services as they're added and stream full-screen content direct to your TV.

Use the built-in Wi-Fi capabilities of the S570 to connect to the Internet without the clutter of unsightly cables and start exploring everything BRAVIA Internet Video has to offer. Plug a Sony USB wireless LAN adapter into the S470 and enjoy the same capability.

The S570 features IP content Noise Reduction, designed to optimise picture quality when streaming full screen internet video, creating sharper images and more impactful colours to further enhance the online experience.

An Entertainment Database Browser, using technology from Gracenote®, also allows you to browse details like actor and production information from a Blu-ray Disc and access related content found on BRAVIA Internet Video.

The S570 is DLNA enabled which means a new Blu-ray Disc Player from Sony can 'talk' to other DLNA enabled devices such as your phone, laptop or music player and play back stored content on your TV, no matter where in the house the device is located.

You can easily plug an external Hard Disk Drive or USB device into the front USB port of the Blu-ray Disc Players and enjoy movies, music or photos through your TV or home cinema system. With Blu-ray compatibility extended to an even larger range of file types, including DivX HD and MKV format, it's easier than ever to share personal entertainment from all over the home.

Unique to new Blu-ray Disc Players and Home Cinema systems from Sony, users with an iPhone or iPod touch can control home entertainment using a free app that can be downloaded from the App Store. The app allows an iPhone or iPod touch to function as a remote control and includes the ability to access a Blu-ray Disc's details such as jacket artwork, actor, and production information as well as search for additional video clips online.

Enhance your interior with an elegant, minimalist design

Sony's new range of Blu-ray Disc Players is designed in the impressive Monolithic Design style. They are composed of luxurious materials and have a beautiful surface finish to fit in gracefully with your room design and create a sense of space.

The Monolithic Design concept is a distinctive feature of new products in the Sony home entertainment line-up for 2010. Put the new Blu-ray players with one of the latest BRAVIA TVs or home cinema systems and you can create a stylish design statement in your home.

The cutting-edge of home entertainment

"The latest additions to the Blu-ray Disc Player range for 2010 confirm that Sony is in a unique position when it comes to providing consumers with the full 3D experience, from capture to delivery," says Stuart Kemp, Business Manager, Audio & Video Marketing Europe. "CES this year was dominated by a variety of 3D announcements, and the fact that we are already able to expand our range of 3D capable Blu-ray Disc Players shows our commitment to making 3D available to all."

The 2010 Full HD Blu-ray Disc Players from Sony

The 2010 Full HD Blu-ray Disc Players from Sony offer an incredible Full HD experience plus additional exciting new features.

BDP-S470

--  Next-generation home entertainment with stunning 3D action on a 3D TV
    (via software update)
--  Monolithic Design concept to add a unique style to your living room
--  Enjoy catch-up TV services and Internet Videos with BRAVIA Internet
    Video
--  Wireless LAN Ready for easy access to online content without the
    hassle of connecting wires (UWA-BR100 USB wireless LAN adapter sold
    separately)
--  Enjoy movies & music throughout the home with USB connections
--  Search for movie, actor and director listings using the Entertainment
    Database Browser from Gracenote®
--  Supports both DivX HD and MKV formats
--  Use your iPhone or iPod touch as a BD Remote Control for your Blu-ray
    Disc Player

BDP-S570

--  Next-generation home entertainment with stunning 3D action on a 3D TV
--  Monolithic Design concept to add a unique style to your living room
--  Enjoy catch-up TV services and Internet videos with BRAVIA Internet
    Video
--  Built-in Wi-Fi for easy access to online content without the hassle of
    connecting wires
--  Enjoy movies & music throughout the home with DLNA & USB connections
--  Search for movie, actor and director listings using the Entertainment
    Database Browser from Gracenote®
--  Supports both DivX HD and MKV formats
--  Use your iPhone or iPod touch as a BD Remote Control for your Blu-ray
    Disc Player

BDP-S470 and BDP-S570: key features

---------------------------------------------------------------------------
                                  BDP-S470                 BDP-S570
---------------------------------------------------------------------------
Bravia Internet Video               Yes                      Yes
---------------------------------------------------------------------------
Blu-ray 3D™ playback,    Yes (via Software update)           Yes
---------------------------------------------------------------------------
Entertainment Database
 Browser (Gracenote)                Yes                      Yes
---------------------------------------------------------------------------
BD Remote (iphone / ipod
 touch application)                 Yes                      Yes
---------------------------------------------------------------------------
                          Wireless LAN Ready (USB
                         wireless LAN adapter sold
Wi-Fi Capability                separately)             Wi-Fi Built in
---------------------------------------------------------------------------
DLNA (Client)                   Yes (Update)                 Yes
---------------------------------------------------------------------------
IP Content Noise
 Reduction                           No                      Yes
---------------------------------------------------------------------------
1080p High Definition
 Picture                            Yes                      Yes
---------------------------------------------------------------------------
24p True Cinema                     Yes                      Yes
---------------------------------------------------------------------------
                          Yes (Precision Cinema HD Yes (Precision Cinema HD
DVD Upscale                       Upscale)                 Upscale)
---------------------------------------------------------------------------
x.v.Colour                          Yes                      Yes
---------------------------------------------------------------------------
PhotoTV HD                          Yes                      Yes
---------------------------------------------------------------------------
Video D/A Converter           12bit /148.5MHz          12bit /148.5MHz
---------------------------------------------------------------------------
Analogue Video Output      Component / Composite    Component / Composite
---------------------------------------------------------------------------
Dolby TrueHD Bitstream
 Output                             Yes                      Yes
---------------------------------------------------------------------------
DTS-HD Master Audio
 Bitstream Output                   Yes                      Yes
---------------------------------------------------------------------------
Dolby TrueHD Decoding               Yes                      Yes
---------------------------------------------------------------------------
DTS-HD Master Audio
 Decoding                           Yes                      Yes
---------------------------------------------------------------------------
Audio D/A Converter             192kHz/24bit             192kHz/24bit
---------------------------------------------------------------------------
Analogue Audio Output            2-channel                2-channel
---------------------------------------------------------------------------
BD LIVE                             Yes                      Yes
---------------------------------------------------------------------------
Local Storage port for BD Yes, USB 2.0 (USB Flash  Yes, USB 2.0 (USB Flash
 LIVE                             Memory)             Memory, 1GB Memory
                                                          included)
---------------------------------------------------------------------------
BonusView                           Yes                      Yes
---------------------------------------------------------------------------
HDMI CEC                     Yes (BRAVIA Sync)        Yes (BRAVIA Sync)
---------------------------------------------------------------------------
Ethernet port                       Yes                      Yes
---------------------------------------------------------------------------
Network Firmware Update             Yes                      Yes
---------------------------------------------------------------------------
AVCHD                               Yes                      Yes
---------------------------------------------------------------------------
JPEG                                Yes                      Yes
---------------------------------------------------------------------------
SA-CD                               Yes                      Yes
---------------------------------------------------------------------------
DivX HD                             Yes                      Yes
---------------------------------------------------------------------------
Disc Drive                   Precision Drive HD       Precision Drive HD
---------------------------------------------------------------------------
GUI                       Yes (XrossMediaBar™)  Yes (XrossMediaBar™)
---------------------------------------------------------------------------
GUI Language              GB/ FR/ DE/ NL/ IT/ ES/  GB/ FR/ DE/ NL/ IT/ ES/
                          PT/ DK/ SE/ NO/ FI/ GR/  PT/ DK/ SE/ NO/ FI/ GR/
                                   PL/ RU                   PL/ RU
---------------------------------------------------------------------------
Back-lit Remote Commander            No                       No
---------------------------------------------------------------------------
Start-up Time                 approx. 3 sec.*          approx. 3 sec.*     
---------------------------------------------------------------------------
Dimension (W x H x D mm)       430 x 36 x 219           430 x 46 x 219
---------------------------------------------------------------------------
Weight                             2.0kg                    2.3kg
---------------------------------------------------------------------------

* in Quick Start mode

Please see below for Environmental info to include in the release:

Environmental Info

Sony Europe is constantly rethinking and re-evaluating its products, processes and potential impact on the planet.

Product: Sony is committed to ensuring its products continue to use less energy -- we aim to reduce the average power consumption of our products by 30% by the end of FY2015*

Process: Our processes throughout the supply chain are as environmentally conscious as possible, from product creation to waste disposal -- we aim to reduce CO2 emissions from Sony Group sites by 30% by the end of FY 2015**

Planet: Sony is determined that its practices as a business should be environmentally responsible -- our long term goal is to achieve a zero environmental footprint throughout the lifecycle of Sony's products and business activities

Please refer to www.sony.eu/eco for more information on Sony's environmental activities

* Compared to the level of the fiscal year ended March 31, 2009

** Compared to the level of the fiscal year ended March 31, 2001

Product images are available on www.sony-europe.com/presscenter (section Press Releases or Media Library)

About Sony:

Sony is a leading global innovator of audio, video, communications and information technology products for both the consumer and professional markets. Sony is renowned for its audio-visual products, such as the BRAVIA™ LCD High Definition (HD) television, Cyber-shot™ digital camera, Handycam® camcorder and Walkman® MP3 player as well as its VAIO™ personal computers and HD professional broadcast equipment, highlighted by the XDCAM™ HD. Offering a complete end-to-end HD value chain and with its electronics, music, pictures, game and online businesses, Sony is one of the world's leading digital entertainment brands, employing approximately 170,000 people worldwide.

Through its long-term football partnerships as an official sponsor of the UEFA Champions League until 2012, Official FIFA Partner until 2014 and global sponsor of the FIFA World Cup™ in 2010 and 2014, Sony is inspiring a sense of excitement for the millions of football fans around the world.

"Sony", "BRAVIA" and "XrossMediaBar " are registered trademarks or trademarks of Sony Corporation. All other trademarks or registered trademarks are the property of their respective owners.