November 23, 2009 10:48 ET

Textbook Rentals a Huge Success at

LEXINGTON, KY--(Marketwire - November 23, 2009) -, the leading Internet textbook retailer, shipped over 500,000 books during the back-to-school season with the addition of its new textbook rental program. Officially launched on August 4th, 2009, the rental program produced immediate and outstanding results and allowed to become one of the first Internet retailers to offer textbook rental.

The supplement of textbook rentals helps achieve its primary mission of providing students the most options at the cheapest prices to fulfill their textbook needs. offers the ability for students to purchase new and used textbooks, download etextbooks, rent textbooks, shop the marketplace, and sell books back for cash. President and CEO Matt Montgomery states, "With the addition of textbook rental, we are the best destination for textbook needs. Why would a student go anywhere else?"

The additive of textbook rental allows students the exclusive option to mix and match their purchasing options to best fulfill their needs. Students can opt to buy textbooks that they might be interested in keeping longer than one semester, and only rent books they feel will no longer be useful at the end of the class. Zachary Ramey, a pleased customer from South University, praised, "Renting textbooks is the new easy method to get what you need for class! I was very satisfied with the simple process and with the fact that I saved a ton of money. I got the same book for the time I needed it for 1/3 of the price!" continuously strives to stay on the forefront of advances in the textbook, as well as the online, industry. Last year, became one of the first companies to offer etextbooks, and became the national leader in etextbook selections. The company looks forward to continuing to offer the newest methods, the cheapest prices, and the absolute best ways to satisfy textbooks needs.

About was established on July 2, 1999. Since then, has grown into a major online retailer for college and high school textbooks.'s mission is to provide the easiest, fastest, cheapest way for college and university students to buy textbooks and stuff. The internet ought to be fun and shopping for textbooks should be as fast and convenient as shopping for anything else on the internet. The company makes a personal commitment to every customer that will be the best source for everything they need.

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