Canadian Off-Highway Vehicle Distributors Council (COHV)

Canadian Off-Highway Vehicle Distributors Council (COHV)
Motorcycle and Moped Industry Council (MMIC)

Motorcycle and Moped Industry Council (MMIC)

January 11, 2008 18:00 ET

The Motorcycle & Moped Industry Council Gives Back to the Riding Community

TORONTO, ONTARIO--(Marketwire - Jan. 11, 2008) - The Motorcycle & Moped Industry Council (MMIC), owners of seven Motorcycle & ATV shows across Canada and the Canadian National Sportsman Show (CNSS), who manage four of the MMIC shows are pleased to announce that five rider clubs have been approved for a total of $90,000 in funding from the Safety and Image Enhancement Fund (SIEF).

MMIC and CNSS believe that the on-road motorcycle, off-road motorcycle and ATV lifestyle is a friendly, inclusive one in which just about everyone can participate safely, easily and have lot of fun while they're doing it.

"For this reason, a portion of the profits from the shows in Toronto, Calgary, Edmonton and Vancouver are channeled into the SIEF in order to assist rider federations and associations in their ongoing endeavours to enhance and improve rider safety and awareness across Canada," stated Bob Ramsay, President of the MMIC.

"CNSS has been supporting Canada's outdoors since 1948 and has issued grants of more than $29,000,000 to conservation and education. We believe that the SEIF is a great way for MMIC and CNSS to promote the safe enjoyment of Canada's outdoors", stated Walter Oster, Chairman of the Canadian National Sportsmen's Shows.

The Motorcycle Confederation of Canada (MCC) will receive $20,000 to assist with costs incurred in the promotion of the second annual motorcycle safety symposium that will be hosted by the motorcycle rider associations in Ontario for 2008.

Another $10,000 will be allocated to the Ontario Road Riders Association (ORRA) to help build on its mandate to promote the image of ORRA, increase members participation and improve the inter communications of motorcyclists through the ORRA newsletter, web site and other promotional events.

The Alberta Off-Highway Vehicle Association (AOHVA) will receive $30,000 to assist the association in its on-going endeavours to provide safety and educational products that support safe individual and family ATV and off-road motorcycle recreational opportunities in an environmentally responsible manner.

The British Columbia Coalition of Motorcyclists (BCCOM) work on behalf of all motorcyclists in the province of B.C. and has been approved to receive $15,000 to help assist them with the promotion and support of safety and awareness during the "May Is Motorcycle Awareness Month" in BC.

$15,000 will be used by the ATV Association of British Columbia (ATV/BC) to help off set costs to purchase an enclosed trailer that will travel the province distributing brochures and posters that focus on training and education. ATV/BC wants all of BC's public to know that responsible riding can be a benefit both socially and environmentally.

Cheques will be presented to these five organizations during the Motorcycle & ATV shows in each of the cities the shows are held. Check out the www.sportshows.ca or www.mmic.ca websites to find out all about these events and more.

The Motorcycle & Moped Industry Council (MMIC), a non-profit trade association, has been the voice representing the responsible interests of the Canadian motorcycle industry since 1971, while the COHV a non-profit trade association was established in 1984. Both associations continue to work with, government agencies, safety organizations, law enforcement, rider clubs and individuals around issues of vital importance to the industry. Find out more at: www.mmic.ca and www.cohv.ca.

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