SOURCE: Ecount, a Citi company

October 30, 2007 08:45 ET

The New Face of Rebates

Ecount and IMR Announce Collaboration to Eliminate Paper Rebates

CONSHOHOCKEN, PA and CHATHAM, PA--(Marketwire - October 30, 2007) - Ecount (, a Citi company, and IMR Group, an online fulfillment technology company, today announced their collaboration to eliminate paper from the rebate process. IMR Group has a patented real-time rebate redemption system that will eliminate the traditional mail-in rebate, replacing this process with a simple in-store, real-time solution. Ecount will deliver rebate payments onto their Ecount Prepaid Card, providing quicker, more effective payments that can be used immediately, all backed by zero liability protection.

"Many of our clients have replaced check-based payments with our prepaid solutions to deliver a more efficient, secure and economical payment that appeals to all consumers," stated Matt Gillin, CEO of Ecount. "IMR has created an innovative platform that will help streamline the rebate process and our solution is a natural fit to deliver a paperless, easy-to-use payment."

IMR Group's real-time redemption system is a scalable technology system that enables in-store rebate processing, eliminating the hassles and lag-time of traditional mail-in rebates for consumers. Additionally, IMR's secure processing eliminates fraud and streamlines processing for organizations.

"Manufacturers and retailers alike are constantly looking for a way to innovate and differentiate their acquisition process," stated Gregory C. Woodward, CEO of IMR Group. "Our system, coupled with Ecount's Prepaid Solution, provides them with a positive end-to-end consumer solution that simplifies rebate fulfillment. Our alliance with Ecount enables us to provide a totally electronic, real-time solution to clients that will provide valuable brand extension, client communication and more -- making the rebate experience simple and convenient for everyone."

The Ecount Prepaid Solution provides companies with a fully branded prepaid program, including card, website, collateral and more. Ecount prepaid cards are good everywhere Visa® or MasterCard® debit cards are accepted and can be used for one-time or recurring payments. Ecount Prepaid Cards are available in plastic and virtual form. With Ecount's email and text message alerts, and custom cardholder websites, each payment is fully communicated to the cardholder.

About Ecount

Ecount, a Citi company, provides customized prepaid programs for corporations looking for a simple, convenient and cost effective way to deliver payments. Leveraging Citi's extensive payment platform and Ecount's experience and proprietary prepaid technology, corporations have access to an unmatched solution that enables comprehensive communication and unique brand extension, coupled with more immediate, economical payment delivery. With solutions ranging from incentives to compensation to specialized rewards, Ecount programs empower corporations looking to influence and motivate consumers, employees and partners. Over 1,300 leading corporations and partners, including more than one third of the Fortune 100, rely on Ecount's prepaid solutions to gain a strategic market advantage. For more information, please visit

Contact Information

  • Press Contact:
    Theresa Wabler
    Senior Vice President, Marketing Manager
    Ecount, a Citi company
    o. 610.941.4600, Ext. 169
    Email Contact