SOURCE: World Poker Store

November 06, 2007 10:00 ET

The World Poker Store Inc. Opens Operations in China

Shenzhen WPS Entertainment Development Co. Ltd.

SHENZHEN, CHINA--(Marketwire - November 6, 2007) - The World Poker Store (PINKSHEETS: WPKS), a Nevada corporation with corporate offices in St. Paul, MN, announces the formation of its wholly owned China subsidiary Shenzhen WPS Entertainment Development Co. Ltd. (SWEDCL) and its new offices in Shenzhen, China. SWEDCL is Bringing the Full Las Vegas Experience to China through upscale Executive Entertainment Centers offering Affluent Chinese and International clients the opportunity to enjoy World Class Hospitality, Vegas Style shows, VIP amenities and Live Free Roll Texas Hold 'em tournaments. SWEDCL has also entered an agreement with the Luneng Group to co-develop an Entertainment Center as part of the Luneng Sanya Bay development located in the city of Sanya on Hainan Island known as "The Hawaii of the East." The development is a 2.5 square mile project featuring a Marina, Golf course, Villas, Hotel, Condominiums and an Entertainment District. As proprietor of a 25,000 square ft. Anchor facility for the entertainment district "Beauty City" SWEDCL will also act as a consultant for the project and assist in acquiring other retail, restaurant and nightclub participants. As the 5th largest real estate developer in China, Luneng Group has assets in excess of 27 billion US dollars as well as owns and operates hotels and properties around the country. SWEDCL is currently in negotiations with multiple cities to open additional entertainment centers through out China.

With offices in St. Paul, MN, Fort Myers, FL, Amsterdam, NL and now Shenzhen, China The World Poker Store Inc. continues to bring Free Texas Hold 'em and World Class entertainment to the world. WPS hosts a worldwide poker community on its website and continues to add new player members while offering retail poker items for purchase online. Currently running hundreds of tournaments per week, WPS offers a live, face to face, poker tournament experience without the risk of gambling and boasts the support of its advisory board of world class poker players Marcel Luske, Phil Hellmuth, Johnny Chan, Patrik Antonius, Hoyt Corkins and Liz Lieu with the focus of bringing the thrill of Texas Hold 'em and the Las Vegas experience to the world.

This press release contains information that constitutes forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Any such forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from any future results described within the forward-looking statements. The forward-looking information provided herein represents the Company's estimates as of the date of the press release, and subsequent events and developments may cause the Company's estimates to change. The Company specifically disclaims any obligation to update the forward-looking information in the future. Therefore, this forward-looking information should not be relied upon as representing the Company's estimates of its future financial performance as of any date subsequent to the date of this press release.

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