ONESTOP Media Group

ONESTOP Media Group

June 03, 2009 12:41 ET

Toronto Film & Television Office Teams With TUFF

Toronto Film & Television Office Teams With TUFF To Create New Award for Budding Toronto Filmmakers

Attention: Arts/Entertainment Editor, Assignment Editor, City Editor, Media Editor, News Editor TORONTO, ONTARIO, PRESS RELEASE--(Marketwire - June 3, 2009) - The Toronto Film & Television Office (TFTO) has teamed with the Toronto Urban Film Festival (TUFF) to create a new award for budding Toronto filmmakers. The "Naish McHugh Award for Emerging Filmmakers" features a $2500 cash prize for local filmmakers working in the ultra-short format, in either film, video or animation. Named after the city's first film commissioner, the award celebrates the 30th anniversary of the TFTO.

"Creativity is one of the cornerstones of a great city," said Mayor David Miller. "We are proud to celebrate the 30th anniversary of the TFTO and the talents of emerging Toronto filmmakers with this substantial award."

"I applaud the City of Toronto for its generosity, " said Sharon Switzer, Executive Director of Art for Commuters, co-producer of TUFF with ONESTOP Media Group. "And, I encourage all emerging filmmakers to take up the city's challenge and submit a film to TUFF today."

"It's not often you have an award named after you," said Naish McHugh. "When I started the Film Office in 1979 I wanted to help an industry of the future. I never thought that it would grow from its very small beginnings to a more than $1 billion dollar business and a global centre of excellence."

The winner of the inaugural "Naish McHugh Award for Emerging Filmmakers" will be chosen by this year's TUFF Guest Judge, writer/director/actor Don McKellar, and announced at the closing ceremonies in September.

To qualify for "The Naish McHugh Award for Emerging Filmmakers", candidates must live or work in the Greater Toronto Area (416/905 area code) and have completed at least one but fewer than six independent film or video works outside of school.

The winning film will take an inspired view of the City of Toronto, reflecting its unique qualities, and addressing one of seven themes: Urban Diversity; Urban Encounters; Urban Ideas; Urban Imaginary; Urban Journeys; Urban Natural; and Urban Secrets. All films submitted must be 1 minute in length and silent. It is free to submit and filmmakers retain their rights.

Deadline for submissions is July 15, 2009.

/For further information: About The Toronto Urban Film Festival (TUFF) --
TUFF is the only film festival of its kind in North America, and one of the largest in the world with an average daily viewing audience of over 1 million. It runs concurrent with the Toronto International Film Festival (TIFF) on over 270 platform screens located on subway platforms inside the Toronto Transit Commission (TTC). This is the 3rd year for the festival.

About The Toronto Film & Television Office (TFTO) --
The TFTO, celebrating thirty years of operation, provides a one-stop-shop within the City for professional film makers. It co-ordinates location shooting, parking and the use of city facilities and properties, as well as the linkage to police, fire, TTC, other City agencies and community groups, BIAs and businesses. It co-manages a Los Angeles marketing office and promotes the City and its advantages nationally and internationally. With the Toronto Film Board it helps to provide a voice for the screen-based industry at City Council, with other orders of government and national agencies and organizations. Finally, it works with industry stakeholders to grow the whole screen-based cluster and where it can assist with the transition to the digital age.

About Art for Commuters (A4C) -
Art for Commuters is a non-profit arts collective that initiates unique, thought-provoking projects in the public realm. As ONESTOP Media Group’s community arts programming partner, they bring urban art festivals and competitions to over 1 million people daily on the ONESTOP network of screens throughout the TTC subway system. Projects include: Contacting Toronto (May 2009) The Toronto Urban Film Festival (September 2009) and Words Travel Fast (part of Nuit Blanche). Art for Commuters was founded in 2007 by Sharon Switzer.

About ONESTOP Media Group -
ONESTOP Media Group (OMG) is an internationally recognized, award winning, Out-of-Home Digital (OHD) media company. OMG is a world leader in the development, operation, and innovation of OHD networks for the mass transit, retail, hospitality, education and conference industries. ONESTOP's expertise is recognized by clients such as Toronto Transit Commission, Queen’s University, The Hilton Family of Brands, Sporting Life and The Wall Street Journal.

Lorne M. Simon, Michael Communications Media Group
Tel: 416-785-5037

Julie Giles, GreenHAT Digital
Tel: 416-537-9774
Cell: 416-878-5328

Contact Information

  • Peter Finestone, Film Commissioner, City of Toronto
    Primary Phone: 416-392-3376