SOURCE: Dixie Lee Industries

December 13, 2007 08:05 ET

Traditional Family Restaurant, Dixie Lee International, Expands Its Franchise Offering Into the Ukraine via a Master Franchisee

DALLAS, TX--(Marketwire - December 13, 2007) - Dixie Lee International Industries, Inc. (PINKSHEETS: DLII), parent company of the 40-year-old "Dixie Lee" brand name, with more than 80 franchised restaurants open, announced today that its international expansion campaign is moving into the Ukrainian market.

The company's franchisee, Olgoria Holdings Ltd., the Ukrainian Master Franchisee for the Dixie Lee Chicken & Seafood Restaurant chain, plans to open 20 to 25 units in the next five years. The first of many restaurants planned for the city of Kiev, will open in January 2008, with the second store under development.

Joe Murano, CEO of Dixie Lee International, said, "The situation and timing are ideal to kick-off our European expansion effort. The economic growth that the Ukraine has recorded in recent years has sent personal income, especially within the middle class, skyrocketing. As people earn more disposable income they spend more money going out to eat and socializing with friends and family, so our potential in the market is virtually wide open.

"We plan to open an average of two new Restaurants per week system-wide, as we aim to establish a recognized global brand with our goal of 300 Restaurants awarded within the next few years."

About Dixie Lee

The Dixie Lee brand name started with the opening of the first Dixie Lee Chicken & Seafood restaurant in 1964 in Belleville, Ontario Canada. Building on an old Louisiana chicken recipe, the Dixie Lee name has grown to include subsidiary and affiliated companies accounting for more than 80 branded restaurants open and more than 20 in development. Dixie Lee restaurant concepts include full service, fast casual and take-out. Dixie Lee International Industries, Inc., (PINKSHEETS: DLII), is currently developing its newest franchised concept, the classic "Dixie Lee Diner" a 60 to 80 seat stainless steel diner reminiscent of the nostalgic 1940's and 1950's family diners featuring breakfast, lunch and dinner. Dixie Lee International Industries, Inc. is expanding through both corporate-owned and franchised restaurant development throughout North America and abroad.

Forward-looking statements in this release are made pursuant to the Safe Harbor Provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are subject to certain risks, and uncertainties and actual results could differ from those discussed. This material is information only and is not an offer or solicitation to buy or sell the securities.

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