SOURCE: Traffic Engine

November 19, 2008 10:13 ET

Traffic Engine High Performance Search Technology Earns Praise at ad:tech

ALISO VIEJO, CA--(Marketwire - November 19, 2008) - As a first time exhibitor at the recent ad:tech tradeshow this year in NY, Traffic Engine was excited to hear the positive response to their powerful new Search Marketing Technology (SMarT), which gives traffic-hungry attendees a preview of the best new path to increased internet traffic for their own websites.

Traffic Engine's Search Marketing Technology (SMarT) connects the right people with the right ads, delivering industry-leading exposure and exceptional click conversion by utilizing a targeted customer base and more than five years of online ad placement experience to help publishers realize their full revenue potential. As exhibitors of the ad:tech show, Traffic Engine was able to gain first hand feedback and responses from their customers, which further reassured their confidence in their new system.

"ad:tech was a great experience for Traffic Engine because it gave us the opportunity to meet face to face with many business owners who wanted to know the specifics of how our SMarT system works and what makes it so different from other ad options," said Kevin Murphy, EVP Sales Marketing of "The response was overwhelming, and we really enjoyed getting into those one-on-one conversations with attendees on how our system will work best for them. We look forward to working closely with many of the new clients we earned at ad:tech this year."

Murphy went on to say that the most gratifying part of the show was knowing that they had a product worthy of the attention it is getting and having that sentiment validated by the many industry insiders who visited their exhibit and spoke with them throughout the tradeshow. "We look forward to demonstrating our system to affiliates who were unable to attend the show this year and to earning their business as well."

Companies interested in Direct Advertising via the Traffic Engine bidding directory, Publishers with ad space they wish to monetize at the maximum value per impression, and Syndicates who would like a demonstration of the white-label product line are encouraged to visit the website or email to arrange a demonstration of the SMarT system.

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