SOURCE: Traffic Engine

TrafficEngine.com

January 13, 2010 08:53 ET

Traffic Engine Starts Successful New Year by Launching .com Domain Name

ALISO VIEJO, CA--(Marketwire - January 13, 2010) - Following a terrific year of growth in 2009, Traffic Engine is proud to announce the launch of their new TrafficEngine.com domain. The site will include all of the services from the former .net domain, along with many upgrades and improvements designed to simplify traffic services for clients.

Traffic Engine, Inc. is one of the largest search companies in the industry, with an expansive network of search engines and destination websites. Traffic Engine offers a unique private-label SMarT platform option for webmasters interested in leveraging the efforts of others, while improving their own long-term profitability with self-branded publisher or traffic monetization services. The system enables clients to monetize their customers' traffic with a self-branded advertising platform.

"We are so excited to celebrate the New Year with our new .com domain and the many advancements we have in store for 2010," said Kevin Kaufman, CEO of Traffic Engine, Inc. "Our new domain makes it even easier to keep informed and in contact with us. We're so pleased with the response our site has received from the many connections made at our high-traffic booth during ad:tech NY '09. The new year promises to be highly competitive and very rewarding."

Following the successes of 2009, Traffic Engine is opening 2010 with great enthusiasm. The company is the subject of one of the first case studies of the year published on AnchorIntelligence.com (http://www.anchorintelligence.com/website/trafficengine_casestudy.pdf), and is also adding new social networking tools, including the SMarTBlog and a twitter account @trafficengine. Now customers, partners and colleagues can keep up-to-date on the search industry, including announcements and developments Traffic Engine will be rolling out all year long.

Complementing the SMarT platform, Traffic Engine is pleased to announce another technology solution for search marketing industry providers. To meet marketplace demand, self-service PayPerClick technology will be available for licensing, allowing premium website brands and communities in every industry to gain stakeholder rights as providers of PPC advertising and XML feed syndication. This will assist companies seeking to reach a wider advertiser base and benefit by the scaled growth of ad inventory from XML-based publisher syndication of their own PPC advertiser portfolio.

For more information about SMarT 3.0 white label traffic possibilities, or to find out how Traffic Engine will assist your efforts to move forward in the New Year, visit the new www.TrafficEngine.com website or contact EVP Diana Lee, EVP at dlee@trafficengine.com.

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