Vision Critical

Vision Critical

January 26, 2010 08:00 ET

Vision Critical London Grows 300%

LONDON, UNITED KINGDOM--(Marketwire - Jan. 26, 2010) - Strategic interactive research and technology company Vision Critical(R) (@visioncritical) has relocated the London office to accommodate the company's growing team. Staff size in the London location has tripled in the last year, and the office expansion meets the company's need to grow even further. The new location is at Boston House, 63-64 New Broad Street.

"This move is a reflection of our expansion in the UK over the last 18 months and underlines our commitment to investing in continued growth and our exciting plans for the future," says Andy Morris, Vision Critical's UK Research Director.

Will Cooper is the latest addition to Vision Critical's UK team. He joins as UK Omnibus Business Development Manager. Vision Critical's interactive online Omnibus survey provides insight from a cross-section of the British population with next day results. Cooper comes to Vision Critical following a past life with YouGov – where he found great success selling the omnibus – and with Pearlfinders, where he sold and managed accounts for the business intelligence community.

Despite the global recession, Vision Critical hired 109 new employees in 2009, with plans to fill another 120 new global staff positions in 2010. At the beginning of January, Andrew Iain Reid – former President of GfK Global Custom Research and GfK's Head of Strategic Innovation – joined Vision Critical as the company's new Managing Director of Corporate Development.

Vision Critical currently has offices throughout the US, Canada, UK, France and Australia, with plans to expand global operations into Germany, China and other parts of Europe.

About Vision Critical

Vision Critical is a strategic interactive research company combining interactive technology, strategic researchers and global panels. We help companies reduce research costs while generating engaging and insightful relationships with consumers. Vision Critical uses a visual approach, panel technology and our own national panels to embrace markets with the click of a mouse. The company has offices across North America, Europe and Australia and a Global Partner Program that provides other research companies and consultants with access to our technology.

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