SOURCE: VistaPrint

Vistaprint

May 06, 2010 08:55 ET

Vistaprint Offers Small Business Owners "Sticky" Branding Options

Company's New Bumper Stickers and Mailing Labels Enable Businesses Expanded Exposure

VENLO, THE NETHERLANDS--(Marketwire - May 6, 2010) - Vistaprint N.V. (NASDAQ: VPRT), the company that provides high-impact personalized products and services for small businesses and the home, today announced that it has launched bumper stickers and mailing labels on all 20 of the company's localized websites. These new offerings are perfect for customers looking to extend the reach of their brand in a visual way. These high-quality products are available in quantities as low as one and start at $3.99.

Vistaprint recently surveyed its customers on what products they would like the company to offer. Stickers were among those commonly requested by small business owners. Wanting to fulfill customer demand, Vistaprint's talented marketing and manufacturing teams aimed to get this product up and running as quickly as possible. 

In an open-ended question on the same survey, customers were asked how they would utilize the products. Other than the primary uses, responses included: providing emergency repair contact information that can be placed on heating and other appliances, decorating shipping boxes and envelopes, and political applications.

"Our customers have inquired about stickers and mailing labels for some time now, so there's no doubt that it was something they wanted us to offer," said Mansi Mohnani, a product marketing associate at Vistaprint. "This new offering is a product that enables our customers' brands to gain a 'sticky' factor. Much like our other promotional products, stickers are a perfect way to get noticed by a number of people in everyday circumstances, gain brand recognition and even potential customers."

Creating stickers is easy. Customers simply log on to www.vistaprint.com/bumperstickers or www.vistaprint.com/mailinglabels. From there users can select from hundreds of design templates or upload their own design, customize text and add their logo for a completely unique product. The process takes minutes and customers can have their order delivered in as little as three business days. Bumper stickers are available in both rectangular (3" x 11") and oval (3" x 5") shapes. Mailing labels come in both small (3.43" x 1.93") and large (3" x 4") sizes. The small variety comes with 10 stickers per sheet and the large comes with four per sheet. 

Vistaprint offers customers convenience by providing products they can hold confidence in. Products include high-quality, low-cost printed products such as invitations, baby shower invitations, postcards, address labels, and business cards; promotional apparel including hats and custom T-shirts; and marketing services such as websites, copywriting, email marketing, design and postcard mailing. Ordering products from Vistaprint is easy; customers just go online, 24 hours a day, design their products and order with the click of a mouse. Most products can be designed, ordered and received in as little as three business days.

About Vistaprint
Vistaprint N.V. (NASDAQ: VPRT) provides more than 8 million small businesses and consumers annually with the easiest way to make an impression at the best price. With a unique business model supported by proprietary technologies, high-volume production facilities, and direct marketing expertise, Vistaprint offers a wide variety of products for both small businesses and the home. Options range from business cards, brochures and websites to invitations, thank you notes, calendars and more. A global company, Vistaprint employs approximately 2,200 people, operates 20 localized websites and ships to more than 120 countries around the world. Vistaprint's broad range of products and services are easy to access online, 24 hours a day, at www.vistaprint.com, and are satisfaction guaranteed.

Vistaprint and the Vistaprint logo are trademarks of Vistaprint N.V. or its subsidiaries. All other brand and product names appearing on this announcement may be trademarks or registered trademarks of their respective holders.

Contact Information

  • Jason Keith/Jeff Esposito
    Vistaprint
    781-652-6444
    Email Contact