SOURCE: VistaPrint


December 03, 2009 08:55 ET

Vistaprint Unveils Exclusive Designer Collection

Company's Talented Designers Create Unique Content for 2009 Holiday Season

VENLO, THE NETHERLANDS--(Marketwire - December 3, 2009) - Vistaprint N.V. (NASDAQ: VPRT), the company that provides high-impact personalized products and services for small businesses and the home, today announced another avenue for customers to spread holiday cheer with an exclusive designer collection. These designs were selected from a bevy of concepts submitted during an internal competition among Vistaprint's talented internal design team. The unique cards feature designs based on creative industry trends that are expected to be popular for the 2009 holiday season.

"Sending out holiday cards is a time-honored tradition during the winter season, and people want to send a stylish greeting that is unique and really stands out," said Jeffrey Prus, vice president of content and user experience at Vistaprint. "Our customers can distinctively express themselves with our designer collection, which was specially created by our own talented designers, and the best designs were hand-selected by the management team. Not only are the cards high-quality and fully customizable with photos and text, but they are also a great value."

Earlier in the year, Vistaprint's management team issued a challenge to the company's internal design team with a unique contest. The premise was to design an original concept for a holiday card that captured the trends of the season and showcased the designer's individual personality and style -- the winning designs, as selected by the management team, would be sold exclusively on the company's site. Out of the dozens of submissions, the team selected several designs and expanded on them for the collection. To see images of content, please visit Vistaprint's Flickr page.

"We all used this challenge as a way to share with our customers their individual design styles. The team pushed their designs to meet current trends while introducing their unique personality, and in the process set new trends for this holiday season," said Megan Morahan, consumer products art director at Vistaprint. "I'm amazed with the team and what they accomplished in such a short time."

This collection is comprised of both photo and non-photo design templates that are sure to make an impression among the holiday cards received by friends and family and is available exclusively in 5"x7" flat high-quality matte stock, starting at $11.48 for 10 cards. Much like the company's other products, the designer collection holiday cards are fully customizable and easy to order. Customers simply log onto Once a design is selected, they can customize their cards with family photos and text and have the cards delivered to their home in as little as three business days.

In addition to the designer collection, Vistaprint offers consumers convenience by providing printed products they can hold confidence in. Products include high-quality and low-cost printed products such as graduation announcements, postcards, return address stickers, and Christmas cards; promotional apparel including hats and T-shirts; and marketing services such as websites, copywriting, email marketing, design and postcard mailing. Ordering products from Vistaprint is easy; customers just go online, 24 hours a day, design their products and order with the click of a mouse. Most products can be designed, ordered and received in as little as three business days.

About Vistaprint

Vistaprint N.V. (NASDAQ: VPRT) provides more than eight million small businesses and consumers per year with the easiest way to make an impression at the best price. With a unique business model supported by proprietary technologies, high-volume production facilities, and direct marketing expertise, Vistaprint offers a wide variety of products for both small businesses and the home. Options range from business cards, brochures and websites to invitations, thank you notes, calendars and more. A global company, Vistaprint employs more than 1,850 people, operates 20 localized websites and ships to more than 120 countries around the world. Vistaprint's broad range of products and services are easy to access online, 24 hours a day, at, and are satisfaction guaranteed.

Vistaprint and the Vistaprint logo are trademarks of Vistaprint N.V. or its subsidiaries. All other brand and product names appearing on this announcement may be trademarks or registered trademarks of their respective holders.

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