SOURCE: Viyya Technologies

November 01, 2007 10:18 ET

Viyya Technologies -- A Communications Roadmap for Success

Letter to Shareholders From Viyya CEO John Bay

ROSELAND, NJ--(Marketwire - November 1, 2007) - John Bay, CEO and founder of Viyya Technologies, Inc. (PINKSHEETS: VYON), the developer and marketer of the world's most advanced, web-based information management application, issued a letter to VYON shareholders this morning. The text of the letter follows:

It has been a few months since our last correspondence and we want to begin this letter by apologizing to our shareholders for this void. The company has been progressing on all strategic objectives as outlined in our earlier press releases. This letter to shareholders will provide a corporate communications roadmap and will be followed by a series of individual press releases spotlighting each topic discussed today. We have all made considerable investments in the future of our company, and we'd like to describe each opportunity and the expectations of each one.

Let us begin with our core VIYYA™ technology solution. As stated before, we believe there is no better technology available today for information extraction, processing, dissemination, distribution and management. This has been proven over the past few months as we continue our work on the large ISPs and major content providers. We have been asked to provide side-by-side comparisons of content aggregation tools on major sites such as USA Today, Wall Street Journal, and CNN. In test after test, we continue to come out as the clear cut technology leader. Although these sales cycles are long, we consider these large accounts to be our "blockbusters" if closed. The companies include industry giants such as Verizon, Comcast, AOL and TD Ameritrade.

In parallel, we are staying very aggressive and will be releasing results on additional contracts, ranging up to 10,000 users, as part of this sequence of press releases. These contracts are the result of all three versions of VIYYA™ used in conjunction with the VIYYA™ P2P. As you know, VIYYA™ P2P is our Web 2.0 "social network" platform. The P2P is a community for content just as Facebook and MySpace are communities for social interaction.

VIYYA™ Pro and VIYYA™ Free will also be re-released in January for use with VIYYA P2P and Google AdWords. Both products completed test marketing in Q2/07 and have since been re-engineered with social networking and an advertising revenue model. Our earlier user projections were on target but interaction with the various advertising networks was not producing the anticipated results based on push versus pull technologies.

Next, we incorporated VIYYA™ into a portal environment over the past two years with excellent results in multiple vertical markets. This began in mid 2005 with our relationship with the National Association of State Fire Marshals (NASFM) and has progressed into the government, education, health care, financial services and construction markets. The VIYYA™ Intelligence Portal or VIP, brings together all of the components of our technologies into one unique, innovative, and collaborative portal environment, including document imaging, retrieval, storage and management.

Our goal with this product line is to create partnerships -- resellers, subsidiaries or spin offs, consisting of companies with specific vertical market expertise. A good example of this is our relationship with Atlantic Services, Inc. and L. Robert Kimball & Associates, LLC. Each has tremendous experience and a long successful track record in their respective areas. Additional releases will be forthcoming on each of these vertical markets.

We are all personally committed to building a great company, providing increased shareholder value and making Viyya Technologies a success for all involved. We will keep everyone updated during the month of November by providing additional press releases on most every Tuesday and Thursday. In addition, please feel free to call us at 973.228.8600; we are always available to answer any questions you might have about the company.

Thank you again for your continued support, loyalty and interest in our company.


John Bay
President &
Chief Executive Officer

About Viyya Technologies

Viyya Technologies (PINKSHEETS: VYON) is the developer and marketer of the world's most advanced, web-based information management application. Viyya's proprietary XScipt extraction engine, used in conjunction with RSS feeds and today's popular search engines from NASDAQ listed Google , Yahoo , MSN , and NYSE listed AOL , and others, provides Viyya users with a level of information management not available from other vendors.

The company's core technology manages disparate information from the Internet, corporate intranets, databases, newsgroups, email, and third-party feeds by enabling users to customize the way they collect, process, distribute and store data. VIYYA™ gives users the ability to retrieve filtered content from many sources, determine the relevancy of the information, and have the information processed into notifications, daily reminders, newspapers, or archived for future use. For additional company information, please visit

"Forward-looking statements" as defined in the Private Securities Litigation Reform Act of 1995 may be included in this news release. These statements relate to future events or our future financial performance; they are only predictions and may differ materially from actual future results or events. Viyya disclaims any intention or obligation to revise any forward-looking statements whether as a result of new information, future developments or otherwise.

Important risk factors -- including, but not limited to risks associated with changes in general economic/business conditions, actions of our competitors, the extent to which we are able to develop new services and markets for our services, and changes in our business strategies -- could cause actual results to differ from those contained in forward-looking statements.

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