SOURCE: Wi-Fi TV Inc.

October 03, 2007 09:15 ET

WatchWi-FiTV.com Honors Kobold as First Internet-Based Watch Company as James Gandolfini and Bill Clinton Let Kobold Keep Time

NEWPORT BEACH, CA--(Marketwire - October 3, 2007) - WatchWi-FiTV.com, the first global 24/7 Internet TV station devoted to watches, will honor Kobold, the first Internet-based watch company. Wi-Fi TV Inc. (PINKSHEETS: WTVI) announced today that its exclusive WatchWi-FiTV Station will feature a special tribute to Kobold when the station launches in November.

Kobold's Soarway Diver Seal, designed as a collaboration with actor James Gandolfini, Kobold's large Soarway Diver, a collaboration between Michael Kobold and famed diver Phillipe Cousteau, and the The Rattrapante Stirling Moss, designed in collaboration with all-time great race car driver Stirling Moss, have also been nominated for consideration in WatchWi-FiTV.com's Top 100 watches of 2007.

"Kobold Watch Company has a unique history. We are a competitor of other well-known brands such as Rolex, Breitling, IWC and Panerai. By guaranteeing to manufacture no more than 2,500 watches in a given year, we have created something of a cult following among out clients with many of them owning more than one of our timepieces," said Nicole Amato, V.P. Marketing, Kobold Watch Company.

"I think Kobold is No.1," actor James Gandolfini ("The Sopranos") says in Kobold ads. Mr. Gandolfini is not a star that was initially pursued for an endorsement. He doesn't talk to journalists and doesn't do product endorsements. Rather, he is a fan of Kobold watches, supports Kobold for free and reportedly bought over a million dollars worth of Kobold watches for cast and crew of "The Sopranos" (400 Soarway Divers in titanium and 40 Soarway Divers in gold) when the show wrapped production.

In addition, Mr. Gandolfini introduced Kobold watches to President Bill Clinton, who reportedly owns at least three and wore one on "Larry King Live," a Super Bowl halftime show and on the cover of Ladies Home Journal.

"Kobold is an American-based company using the finest Swiss and German components and headed by a great Internet savvy entrepreneur. It is only fitting that an Internet-based watch company that is making history with its limited edition watches will be honored by WatchWi-FiTV.com, part of the Social Internet TV platform of Wi-Fi TV where people around the world can view TV and chat while watching the same shows, and interact with breakthrough Internet technology all for free," said Rachelle Kuzma of Wi-Fi TV Inc., and a content director for www.Wi-FiTV.com.

Promotional Material

All promotional material for WatchWi-FiTV.com should be sent to: Wi-Fi TV Inc., Attn: John Rothchild, 3434 Via Lido #300, Newport Beach, CA 92663 or call 949-716-9397 to arrange special editorial coverage.

Press Relations for Wi-FiTV

Wi-Fi TV Inc. is asking the press to call 949-716-9397 with all inquiries for stories or send an email to info@wi-fitv.com.

About Wi-Fi TV

Wi-Fi TV™ is a pioneer of TV on the Internet. Wi-Fi TV Inc. has long touted the coming convergence of TV and the Internet, and provided the first online movie in December 1995. The Wi-Fi TV website (www.Wi-FiTV.com) is the only place on the Internet where you can watch hundreds of TV stations and chat with others watching the same program in a live chat box directly under the viewing screen, and get breaking news for each country and category listed, and download a dialer and make free phone calls and host live video parties all on one website.

Wi-Fi TV Inc. provides Social Internet TV™, a new generation TV delivery platform that has a geographic sphere out-distancing any traditional cable or over-the-air TV broadcaster. Wi-Fi TV memberships are free at www.Wi-FiTV.com and include such perks as free online phone calls and free chat and free online parties.

The Company was launched in 1995 and has been publicly traded since November 1997, and has been a pioneer in the delivery of video and books over the Internet.

Forward-Looking Statements

Any statements made in this press release which are not historical facts contain certain forward-looking statements; as such term is defined in the Private Security Litigation Reform Act of 1995, concerning potential developments affecting the business, prospects, financial condition and other aspects of the company to which this release pertains. The actual results of the specific items described in this release, and the company's operations generally, may differ materially from what is projected in such forward-looking statements. Although such statements are based upon the best judgments of management of the company as of the date of this release, significant deviations in magnitude, timing and other factors may result from business risks and uncertainties including, without limitation, the company's dependence on third parties, general market and economic conditions, technical factors, the availability of outside capital, receipt of revenues and other factors, many of which are beyond the control of the company. The company disclaims any obligation to update information contained in any forward-looking statement. Wi-Fi TV and Social Internet TV are trademarks of Wi-Fi TV Inc. and all rights pertaining to these names are reserved. This press release shall not be deemed a general solicitation.

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