SOURCE: WaterPure International, Inc.

October 17, 2007 14:17 ET

WaterPure International, Inc. Opens New Dealership in New York/New Jersey Markets

FORT LAUDERDALE, FL--(Marketwire - October 17, 2007) - WaterPure International, Inc. (OTCBB: WPUR) today announced the appointment of Scardino Marketing as its new dealer covering the northern New Jersey and lower New York State markets.

The Scardino Marketing Group, located in Howell, N.J., is headed by Mr. Sal Scardino, a veteran marketer with more than 30 years of experience in the assigned markets. The company will initially deploy 5 professional outside sales personnel to market the line of WaterPure Atmospheric Water Generators (AWGs) to consumers and businesses in the region.

"WaterPure's professional field training team has conducted training and orientation sessions for the Scardino Marketing customer support and service staff, and they are fully prepared to provide the level of service that we require from all of our dealers and distributors," said Paul S. Lipschutz, WaterPure Chairman. "We are enthusiastic about having this degree of professional representation in these major markets, and look forward to significant results," he said.

About Atmospheric Water Generators (AWGs)

The WaterPure Atmospheric Water Generator extracts moisture from the atmosphere through a condensation process and transforms it into absolutely pure, healthy drinking water. Multiple air and water filtration systems remove particulate matter smaller than .01 microns. Utilizing high intensity UV (ultra violet), it eliminates any microorganisms including bacteria and viruses. Test results of WaterPure water measured 99.9% purity, far exceeding EPA requirements. Operating on standard 110v power in the USA, it is extremely efficient and uses a minimal amount of energy to produce water. Depending on local electricity costs, a gallon of WaterPure water costs about 8 cents to produce. The unit requires no plumbing, water lines, or pipes and is easily installed. Driven by a microcomputer control system, it will stop generating water when full. The WaterPure purification system employs special filters to remove any unpleasant tastes or odor that may be present in the air. The result is fresh and delicious drinking water in its purest form.

About WaterPure International

WaterPure International, Inc. markets water production and treatment products in the USA and abroad. The Company's principal line of products includes several models of Atmospheric Water Generators, devices that produce water from the humidity present in the air. For more information, visit www.waterpureinternational.com

Except for historical information contained herein, the statements in this news release are forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Act of 1995. Forward-looking statements involve known and unknown risks and uncertainties, which may cause a company's actual results, performance and achievement in the future to differ materially from forecasted results, performance, and achievement. These risks and uncertainties are described in the WaterPure International, Inc. filings with the Securities and Exchange Commission. The Company undertakes no obligation to publicly release the results of any revisions to these forward-looking statements that may be made to reflect events or circumstances after the date hereof, or to reflect the occurrence of unanticipated events or changes in the Company's plans or expectations.

Consulting for Strategic Growth 1 (CFSG1) has an agreement to provide WaterPure International Inc. with consulting, business advisory, investor relations, public relations and corporate development services. In accordance with this agreement, CFSG1 receives cash compensation from the Company. CFSG1 may also choose to purchase the Company's common stock and thereafter liquidate those securities at any time it deems appropriate to do so. For more information please visit www.cfsg1.com.

Contact Information

  • Contacts:

    Media Relations
    Emerson Gerard Associates, Inc.
    Jerry Jennings
    President
    561-881-7318
    Email Contact

    Investor Relations
    Consulting For Strategic Growth I, Ltd.
    Stanley Wunderlich
    CEO
    800-625-2236
    Email Contact