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Wendy’s Classic Achiever Scholarship program



Wendy’s Classic Achiever Scholarship program

September 21, 2009 12:33 ET

Wendy's Classic Achiever Scholarship Awards: Rewarding Canadian Students and Their Schools

TORONTO, ONTARIO--(Marketwire - Sept. 21, 2009) -

Editors Note: There are 2 photos available with this Press Release.

Wendy's Restaurants of Canada is pleased to announce the launch of the 13th annual Wendy's Classic Achiever® Scholarship program, honouring graduating Canadian high school students from coast to coast. Each year, the Wendy's Classic Achiever® Scholarship program awards thirty-four student scholarships and 11 high school grants, totalling almost $100,000. Recipients of Wendy's Classic Achiever® Scholarships are well-rounded Canadian high school students who excel in scholastic achievement, extracurricular activity, and community involvement.

"At Wendy's, we feel honoured to be able to celebrate the achievements of young adults across Canada," says Ron Baugh, Senior Vice-President, Wendy's Restaurants of Canada. "The Wendy's Classic Achiever® Scholarship Awards is our way of congratulating them on a job well done."

Wendy's has partnered with Studentawards Inc. for the past 7 years for the management and marketing of the Classic Achiever program. Studentawards Inc. has implemented a multi-channel communication strategy to reach students, high school educators and parents. The approach includes web-based email marketing, banner advertising, social media, print collateral at student events and in-store, direct mail and telemarketing tactics.

"Studentawards is very proud to be a long-standing partner of Wendy's Restaurants of Canada and the prestigious Classic Achiever® Scholarship program," says Lesley Gouldie, CEO, Studentawards Inc. "Year over year, the Classic Achiever® is one of the most recognized and welcomed programs in Canadian schools, a testament to the community commitment and values of Wendy's and its operators."

Students can apply online at www.wendysclassicachiever.ca until November 2, 2009.

Wendy's International Inc. Overview

Wendy's International Inc. (NYSE:WEN) is one of the world's most successful restaurant operating and franchising companies. More information about the Company is available at www.wendys.com.

About Studentawards Inc.

Studentawards Inc. owns Canada's most powerful youth and student portal, www.studentawards.com. The company provides organizations with easy opportunities to make real connections with Canadian youth, in both official languages. The trust-based relationship that Studentawards has built with its student community, through its value added offerings at studentawards.com, allows organizations to build relevant and authentic relationships with youth to achieve their corporate objectives.

To view the first photo associated with this release, please visit the following link: http://www.marketwire.com/library/20090918-921wendysa.jpg.

To view the second photo associated with this release, please visit the following link: http://www.marketwire.com/library/20090918-921wendysb.jpg.

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