SOURCE: Wi-Fi TV Inc.

December 05, 2006 09:15 ET

Wi-Fi TV Believes Car Dealers With Their Own Internet TV Stations Could Be the Future of Successful Car Marketing

Social Internet TV™ Drives Into Dealer Awareness as Automotive News Reports That Ad Dollars are Flowing to Web and Alternate Ad Media

ORANGE COUNTY, CA -- (MARKET WIRE) -- December 5, 2006 -- Wi-Fi TV™ (PINKSHEETS: WTVI) Inc. has been leading the way in the creation and distribution of Social Internet TV™ with its www.Wi-FiTV.com web site, and now the company is going to target car dealers as candidates to own their own TV channel on the Internet.

"The Internet is taking over," an owner of eight car dealerships is quoted as saying in the Dec. 4, 2006 edition of the trade publication Automotive News. "If I could figure out how to advertise more effectively on the Internet, we would do that. Our industry and our stores personally haven't figured out how to do that," he added.

Alex Kanakaris, Chairman of Wi-Fi TV, which has generated over 150,000 visits to its web site from 190 countries, believes he has an answer for dealers like the one quoted in Automotive News.

"In our base of operations, Newport Beach, California, we have a Lexus dealer that spent $75 million on their dealership, including $30 million for the land. They are right down the street from one of the world's biggest grossing Mercedes dealers. You can't tell me, that for $25,000, it wouldn't be a steal for these dealers to own their own global TV station on Wi-Fi TV. And think about all the dealers that don't have the guaranteed high-end clientele foot traffic of these two stores, wouldn't it be worth even more to them to own a channel on Wi-Fi TV?," stated Kanakaris.

"They can show cars, educate about the brand they sell, become involved in local causes, and be part of the Internet community. They can post on-demand videos at no additional charge to showcase particular cars," Mr. Kanakaris stated.

Wi-Fi TV cites comments in Automotive News stating that "newspaper readership is declining" and "dealerships turn the page on local newspapers" as examples of the great opportunity of having a TV channel on the Internet.

"You think of the all time great car marketers, people like Cal Worthington and Mad Man Muntz. They used showmanship and the media of the day to attract the widest possible audience. Social Internet TV™ is waiting for the new generation of car sales leaders to change the way cars are sold," Kanakaris concluded.

Wi-Fi TV will be sending reps across the United States to present one-on-one presentations to car dealers that are qualified to own a Wi-Fi TV Channel. Bob Warren and Joe Soto are among the sales execs who will oversee the individualized sales presentations. Wi-Fi TV corporate, including its Chairman Alex Kanakaris, will provide special promotion tied-in to the first car dealer TV stations sold.

About Wi-Fi TV

Wi-Fi TV Inc. provides a new generation TV delivery platform that has a geographic sphere out-distancing any traditional cable or over-the-air TV broadcaster. Ownership of Wi-Fi TV Channels are for sale at $25,000 (full details are on the web site www.Wi-FiTV.com). Wi-Fi Tv memberships are free at www.Wi-FiTV.com

The Company was launched in 1995 and has been publicly traded since November 1997, and has been a pioneer in the delivery of video and books over the Internet.

Press Relations

Wi-Fi TV Inc. has opened a new content and technology demo room for the press in Newport Beach, California. For further information contact Colby Marceau, (949) 716-9397, info@wi-fitv.com.

Forward-Looking Statements

Any statements made in this press release which are not historical facts contain certain forward-looking statements; as such term is defined in the Private Security Litigation Reform Act of 1995, concerning potential developments affecting the business, prospects, financial condition and other aspects of the company to which this release pertains. The actual results of the specific items described in this release, and the company's operations generally, may differ materially from what is projected in such forward-looking statements. Although such statements are based upon the best judgments of management of the company as of the date of this release, significant deviations in magnitude, timing and other factors may result from business risks and uncertainties including, without limitation, the company's dependence on third parties, general market and economic conditions, technical factors, the availability of outside capital, receipt of revenues and other factors, many of which are beyond the control of the company. The company disclaims any obligation to update information contained in any forward-looking statement. Wi-Fi TV and Social Internet TV are trademarks of Wi-Fi TV Inc. and all rights pertaining to these names are reserved. This press release shall not be deemed a general solicitation.

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