SOURCE: New York-New York

November 23, 2009 21:03 ET

Winning Vinny Named in New York-New York Spokesperson Competition

Vinny Blue Takes Oath and Becomes the Resort's Official Ambassador of Fun

LAS VEGAS, NV--(Marketwire - November 23, 2009) - MGM MIRAGE (NYSE: MGM) -- Today, New York-New York Hotel & Casino announced the winner of the Vinny vs. Vinny spokesperson competition. After weeks of spirited challenges, New York-New York's guests, through voting on property and online, have declared Vinny Blue victorious, crowning him the ultimate go-to guy for all things New York-New York.

As the official spokesperson, Vinny will embody the New York-New York brand. A true ambassador of fun, Vinny will be a hands-on-host, available day in and day out to tell guests where to go, what to do, what's hot and what's not, in a totally honest, no-apologies New York kind of way.

"Thousands of you voted throughout this very close competition," said Cynthia Kiser Murphey, president and COO of New York-New York. "Now it's time for your chosen Vinny to get to work, making sure each and every guest has the time of their life here at New York-New York."

A Las Vegas-wide search brought many competitors for the title of official spokesperson for New York-New York. Internal competition narrowed it down to two Vinnys, dubbed Red and Blue. From October 20 through November 12, the Vinnys battled for guest votes by competing in over-the-top contests including a Nathan's Hot Dog eating contest, an arcade challenge at ESPN Zone and an Irish jig showdown at Nine Fine Irishmen. In addition, the Vinnys took to the casino floor daily, winning the hearts and votes of many with their New York charm. Out-of-town guests also had the opportunity to witness the competitions online and cast their votes.

Ready to jump in and embrace his new title, Vinny Blue took to the stage and said, "Today is a new day at New York-New York and I'd like to welcome everyone down to the hotel for a big celebration. The party is happening every day so come see this native New Yorker and learn why New York-New York is the place to hang on the Las Vegas Strip."

Keep up with New York-New York and Vinny online at www.NYNYHotelCasino.com or on Vinny's Facebook page at www.facebook.com/vinnyatnewyorknewyork.

Contact Information

  • MEDIA CONTACT:
    Craig Nyman/Wendy Zamaripa
    Kirvin Doak Communications
    702.737.3100