SOURCE: American Diabetes Association

American Diabetes Association

October 31, 2013 08:00 ET

A Day in the Life of Diabetes

The American Diabetes Association Highlights What "A Day in the Life of Diabetes" Means to the Millions of Americans Affected by the Disease

ALEXANDRIA, VA--(Marketwired - Oct 31, 2013) -  During American Diabetes Month® this November, the American Diabetes Association will ask people to submit a personal image to the Association's Facebook mosaic representing what A Day in the Life of Diabetes means to them to showcase the extraordinary effort it takes to live a day with diabetes.

The image can be a picture of themselves or someone they care about, or otherwise represent how the disease impacts their lives. The image will then make up a larger mosaic image that will embody the message of A Day in the Life of Diabetes.

This year, the Association will change the mosaic "target" image several times throughout November to show the many compelling images that represent A Day in the Life of Diabetes. These photos that will embody the mosaic throughout the month will capture the essence of American Diabetes Month and the movement to Stop Diabetes®. 

"Diabetes is a serious disease and therefore deserves a compelling stage to tell its story," said Lurelean B. Gaines, RN, MSN, President, Health Care & Education, American Diabetes Association. "Using the power of social media, A Day in the Life of Diabetes will demonstrate the increasing impact diabetes has on our families, friends and future of our country."

In addition, the Association will be working closely with NASCAR driver, Ryan Reed, to showcase the mosaic in the NASCAR Nationwide series. Ryan's race car, the #16 American Diabetes Association Drive to Stop Diabetes(SM) presented by Lilly Diabetes Ford Mustang, will be wrapped with photos from the mosaic and will be featured on his Nov. 9 race in Phoenix during American Diabetes Month.

Ryan, who was diagnosed with type 1 diabetes in February 2011, joined forces with the American Diabetes Association's efforts and created Drive to Stop Diabetes, with awareness and educational events at select NASCAR Nationwide races as well as at several off track health and wellness initiatives throughout 2013 and 2014. So far this year, Ryan's car has appeared at Bristol Motor Speedway, Richmond International Raceway and Charlotte Motor Speedway and he is set to drive in 33 NASCAR Nationwide Series events in 2014. Drive to Stop Diabetes is supported by Lilly Diabetes, the program's National Presenting Sponsor.

 "I am excited to have the opportunity to work with the American Diabetes Association to help give back to those in the diabetes community by creating awareness and educating people on this disease," said Ryan. "As one of the nearly 26 million people living in the U.S. with diabetes, I hope to inspire others living with diabetes by helping them to realize diabetes does not have to interfere with reaching their dreams."

Learn how you can submit your personal image and story during American Diabetes Month by visiting us at diabetesmosaic.org or by calling 1-800-DIABETES.

American Diabetes Month is sponsored by Janssen Pharmaceuticals, Inc. Additionally, a number of corporate supporters will join the Association in its efforts this month including: Astra Zeneca/Bristol Myers Squibb Diabetes Alliance, Boehringer Ingelheim and Lilly, Bumble Bee Foods, Colgate Total®, Curél® Moisturizers, Dannon®, makers of Light & Fit® Greek Nonfat Yogurt, Domino® and C&H® Light Sugar & Stevia Blend, GlaxoSmithKline, LifeScan, Inc. & Animas Corporation, Lilly Diabetes, Merisant Company, makers of Equal® and Pure Via® Sweeteners, Novo Nordisk, Nutrisystem® Inc., MediPeds, Sanofi, SPLENDA® Brand, and Walgreens.

About American Diabetes Month
November is American Diabetes Month, a time to communicate the seriousness of diabetes and the importance of diabetes prevention and control. For years, the American Diabetes Association has used this month as an opportunity to raise awareness of the disease and its serious complications.

About the American Diabetes Association
The American Diabetes Association is leading the fight to Stop Diabetes and its deadly consequences and fighting for those affected by diabetes. The Association funds research to prevent, cure and manage diabetes; delivers services to hundreds of communities; provides objective and credible information; and gives voice to those denied their rights because of diabetes. Founded in 1940, our mission is to prevent and cure diabetes and to improve the lives of all people affected by diabetes. For more information please call the American Diabetes Association at 1-800-DIABETES (1-800-342-2383) or visit www.diabetes.org. Information from both these sources is available in English and Spanish.

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