AAA Alabama Holiday Travel Poll: More Than Half Will Take at Least One Trip


BIRMINGHAM, AL--(Marketwire - Nov 8, 2011) - Local consumers will be spending carefully on their holiday trips this season, but more than half will take at least one overnight trip for the holidays in November and December, according to AAA Alabama's Third Annual Winter Holiday Travel Poll.

Fifty-three percent of polled local residents said they plan on one or more holiday trips, while 32 percent definitely won't take a trip and 15 percent are undecided.

The 32 percent not taking a holiday trip cited several reasons, including:

  • Too many other expenses (48 percent)
  • High gas prices (46 percent)
  • Rising prices for travel (34 percent)
  • Rising household expenses for items other than gas (29 percent)

Of those who will be traveling in November and December, 67 percent plan to spend $1,000 or less on their getaways.

Forty-three percent of surveyed holiday travelers will take one trip in November or December, 38 percent will take two, and 19 percent will take three or more.

The most popular holiday trip activities were visiting family (67 percent) and celebrating the holiday (46 percent), visiting friends (28 percent) and shopping (28 percent).

"We are seeing some price sensitivity on the part of travelers because of the economy and high gas prices, but we also see that travel is viewed as a high priority and people will continue to fit trips into their budgets," said Clay Ingram, AAA Alabama spokesperson. "Fortunately, travel providers are recognizing this also and are offering many family budget-friendly deals and significant discounts for early bookings."

Of those polled who indicated they would travel this holiday season, 34 percent will take at least one trip within Alabama, while 26 percent plan to visit Georgia, 17 percent will visit Tennessee, and 12 percent will visit Florida.

AAA Alabama offers the following tips for saving on holiday travel:

  • If you fly to your destination, consider mailing holiday gifts ahead of time to avoid high baggage fees. Also, wrapped gifts can cause problems with the TSA screening process, so if you do bring gifts on the plane, wrap them at your destination.

  • The last-minute holiday deal is back for many travel providers because of lower demand due to the economy. To take advantage, do some online research or let a travel agent do it for you. Travel agents don't charge for their services, so you'll get the same price on the deal and also save time.

  • For long-distance road trips, plan your stops for gasoline with a tool like GasBuddy.com or the AAA TripTik app for smartphones, which lists gas prices at stations all along your travel route. Price differences can be as much as 50 cents a gallon because gas stations near airports and key freeway locations may charge much higher prices, so it's worth it to shop around first.

  • Avoid speeding. It's tempting to drive 75 miles an hour or more on an open highway, but doing that on a long-distance road trip could cost you $20 to $30 more per day in wasted fuel. Visit http://mpgforspeed.com to use a cost calculator showing how much fuel costs you at various highway speeds.

AAA Alabama's Holiday Travel Poll was conducted online by the AAA Marketing Research Department along with the Holiday Shopping Poll, which was released last week. The poll surveyed 330 AAA Alabama members between Oct. 4 and Oct. 20. It has a margin of error of +/-5 percent and the differences between 2011 and 2010 results were tested for statistical significance at a 95 percent confidence level.

Contact Information:

Contact:
Clay Ingram
(205) 978-7000 x3223