SOURCE: Abacast Inc.

Abacast Inc.

Abacast Inc.

April 05, 2011 14:30 ET

Abacast Inc. and MediaSpan Online Sign Exclusive Joint Marketing Agreement

Abacast and MediaSpan Join to Exclusively Promote and Market Their Respective Services

CAMAS, WA and IRVINE, CA--(Marketwire - April 5, 2011) - Abacast, a provider of streaming and monetization software and services to the radio industry and MediaSpan Online, a provider of digital media content services for publishers and broadcasters announced today a multi-year exclusive promotion and marketing Agreement.

Under the terms of the Agreement, MediaSpan will market Abacast's digital radio platform to new and existing MediaSpan customers. The platform includes online and mobile radio streaming, ad management, reporting and analytics. Abacast will in turn make MediaSpan's digital media content services available to its new and existing customers. MediaSpan's content services include radio station website content and content management systems which enables broadcasters to better manage their websites and publish and share content easily across multiple platforms.

"Abacast has developed a rich, robust, and mature digital media platform for radio," said Steve Barth, Executive Vice President, MediaSpan Online. "We are thrilled to offer Abacast's products, services and revenue generation capabilities to our customers."

"We have seen strong demand for website content and management services from Abacast customers," said Rob Green, CEO, Abacast. "This partnership will enable both companies to offer a full range of premier digital media products and services for broadcasters."

About Abacast
Abacast is a digital radio service provider offering one of the most complete platforms of streaming, advertising, and analytics services available from a single vendor. Abacast's digital radio services drive advertising revenue, build listener loyalty, grow audiences, and deliver top-quality user experiences. Abacast was founded in 2000 and has successfully served hundreds of customers and hundreds of millions of consumers.

About MediaSpan Online
MediaSpan Group, Inc. powers digital content management, online marketing, advertising and business productivity solutions for the world's leading media companies including Citadel Communications, Bauer Media, Sun Media, Advance Publications, MediaNews, Gannett and Radio One. With more than 4,000 local newspaper, radio, and television properties relying on its solutions, MediaSpan is the world's largest network of local media companies and media consumers.

Headquartered in Ann Arbor, MI, MediaSpan has development, support and sales offices worldwide including Melbourne, FL, New York City, London, UK and Irvine, CA.

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