BOSTON, MA--(Marketwired - May 22, 2013) - Aberdeen Group, a Harte-Hanks Company (
"The Aberdeen CSO Summit continues to be the premier forum to elevate the role and value of service, customer care and customer experience as a strategic growth engine for organizations," according to Aly Pinder, Jr., Research Analyst for the Customer Experience and Service Management research practice at Aberdeen. "The event theme for 2013 acknowledges the Summit's eighth anniversary, recognizes the traditional role of the chief service officer, and emphasizes the increased focus on the customer experience for which today's CSO is responsible."
Presentation and session topics include: Service's Role in Driving the Customer Experience (Keynote Day 1); CEM: A Real Movement or Just Another Buzzword?; Getting a Unified View of the Customer; Voice of the Customer: Gather and (Inter)Act; Organizational Alignment in the New Customer-Centric Enterprise; Sharing Service Knowledge Across the Enterprise for Better Customer Results; Taking a Profitable Service Experience to New Geographies; Integrating Network Partners Into Your Business Strategy; Adding a New Channel of Customer Interaction: Which, How, Why?; and CEM in B2B vs. B2C - Overlapping Themes and Lessons Learned.
Featured speakers at the 2013 Chief Service Officer Summit include:
- Vala Afshar, CMO and Chief Customer Officer, Enterasys
- Randy Wronzberg, Vice President, Operations, G.N. Johnston Equipment Co. Ltd.
- Brian Dennis, Vice President, In-Store Customer Experience, Kohl's Department Stores
- John Robinson, Director, Materials Management, North Carolina State Ports Authority
- Daniel Becker, Director, North America Applications & Systems, Pitney Bowes
- Michael Woodall, Managing Director, Head of Mutual Fund Shareholder Services, Putnam Investments
- Jason Bingham, Vice President, Climate, MTrane
- Colleen Abdoulah, CEO, Chairwoman of the Board, WOW!
For the first time since its founding, the Aberdeen CSO Summit will feature an agenda topic nominated by the Aberdeen Research Advisory Council, an exclusive, invitation-only group of 20 senior executives selected for their stature and leadership role within a particular business segment or industry category. The topic will be announced in a future communication from Aberdeen Group.
For additional information on Aberdeen Chief Service Officer 2013 Summit Speakers, please visit the Summit Speaker and Preliminary Agenda pages. To learn more about the upcoming CSO Summit, please visit the Chief Service Officer Summit Summary page.
Complimentary VIP passes are available for qualified service and business executives. To apply for a pass, please visit our CSO Summit Registration page.
Sponsors and Partners of the 2013 CSO Summit include: ClickSoftware, PTC, Trimble, FedEx SupplyChain, IFS, Field Technologies, and SupplyChainBrain.
Limited sponsorship opportunities are mark_collura@harte-hanks.com or call 617.854.5359.
About Aberdeen Group, a Harte-Hanks Company
Enabled by its team of 40 research analysts covering 16 industry-sector categories, access to 35,000+ benchmarked enterprise decision makers, and 2.5 million research readers, Aberdeen Group -- a Harte-Hanks Company (
Aberdeen has offices in Boston and London. Harte-Hanks operates 25 offices in the United States, and has locations throughout Asia-Pacific, Europe, and Latin America.
(C) 2013 Aberdeen Group, Inc., a Harte-Hanks Company
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