SOURCE: Aberdeen Group

Aberdeen Group

November 02, 2011 10:05 ET

Aberdeen Group Announces Industry Achievement Award for Business Analytics Excellence Nominees

Award Recipient Will Be Announced at 2011 Business Analytics Summit, November 16 at the Seaport Hotel in Boston

BOSTON, MA--(Marketwire - Nov 2, 2011) - Aberdeen Group, a Harte-Hanks Company (NYSE: HHS), today announced the five nominees for its Industry Achievement Award for Business Analytics Excellence. The award acknowledges an organization that has demonstrated the creative application of analytics to a new business area or business problem, the successful implementation of approaches to growing the use of analytics within their organization, or the innovative use of emerging and cutting edge BI technologies to drive business value.

The award recipient will be announced at Aberdeen's 2011 Business Analytics Summit taking place November 16 at the Seaport Hotel in Boston. The 2011 Summit theme is "Driving New Insight for Line-of-Business Decisions."

The award nominees are:

  • City of Charlotte, the largest city in North Carolina and the seat of Mecklenburg County
  • Dartmouth College, a private, Ivy League university in Hanover, New Hampshire, comprising a liberal arts college, Dartmouth Medical School, Thayer School of Engineering, and the Tuck School of Business, as well as 19 graduate programs in the arts and sciences
  • Citrix Systems, a leading provider of virtual computing solutions whose virtualization, networking and cloud solutions deliver over 100 million corporate desktops and touch approximately 75 percent of Internet users each day
  • California Casualty, a provider of high-quality, tailored insurance coverage and service to educators, law enforcement, firefighters and nurses
  • Timbuk2, a San Francisco-based company that made its name pioneering the messenger bag

Featured presenters at the 2011 Business Analytics Summit include senior executives from Adtran, Citrix Systems, Coca-Cola Refreshments, EMC Corporation, Fairchild Semiconductor Corporation, Hertz Corporation, The MathWorks, Walgreens, and Wells Fargo.

To view the full 2011 Business Analytics Summit agenda visit http://summits.aberdeen.com/index.php/Business-Analytics-Summit/2011-business-analytics-summit-agenda.html.

2011 Business Analytics Summit sponsors include Dimensional Insight, BOARD International, QlikView, and Vertica, an HP Company.

The Media Partner for this inaugural event is Analytics magazine, a bi-monthly, digital and web-based publication providing a comprehensive look at the analytics profession through news articles, features, columns, and departments. Analytics provides a window into applications of mathematics, operations research, and statistics to drive business decisions.

To apply for complimentary registration, visit http://vault.aberdeen.com/public/check-identity/summit/BA33982745/event.aspx. Summit registration is complimentary for qualified end user executives and qualified members of the press. Vendors, service providers and consultants are not eligible to attend, except as Summit sponsors.

For information regarding remaining Aberdeen Summit sponsorship opportunities, please contact Amy Mclellan, Summit Sales Manager, 617.854.5268.

About Aberdeen Group, a Harte-Hanks Company
Aberdeen provides fact-based research and market intelligence that delivers demonstrable results. Having queried more than 30,000 companies in the past two years, Aberdeen is positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to Aberdeen for insights that drive decisions.

As a Harte-Hanks Company, Aberdeen plays a key role of putting content in context for the global direct and targeted marketing company. Aberdeen's analytical and independent view of the "customer optimization" process of Harte-Hanks (Information - Opportunity - Insight - Engagement - Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market. For additional information, visit Aberdeen or call (617) 854-5200, or to learn more about Harte-Hanks, call (800) 456-9748.

(C) 2011 Aberdeen Group, Inc., a Harte-Hanks Company
451 D Street, Suite 710
Boston, Massachusetts 02210-1928
Telephone: (617) 854-5200
Fax: (617) 723-7897
www.aberdeen.com