SOURCE: Aberdeen Group, a Harte-Hanks Company

Aberdeen Group, a Harte-Hanks Company

October 19, 2010 09:00 ET

Aberdeen Group to Present "A Completely New Approach to IT Infrastructure" at IPExpo in London, October 21

Join Aberdeen's IT Research Director Russ Klein for an Exclusive Session at http://www.ipexpo.co.uk

BOSTON, MA and LONDON--(Marketwire - October 19, 2010) -  Aberdeen Group, a Harte-Hanks Company (NYSE: HHS), announced today that it will present "A Completely New Approach to IT Infrastructure" at this week's IPExpo in London, on October 21st, 2010. 

As IT executives evaluate their current and future IT investment priorities, Aberdeen's IT Research Director Russ Klein will present research results Aberdeen has identified to improve IT efficiency, productivity, and business success by adopting certain best practices and technology solutions.

"Data centre technologies are evolving very quickly right now," says Russ Klein, IT Research Director, whose group has conducted numerous studies on the topic. "IT Managers are faced with exploding volumes of data, increasing demands from enterprise power-users, and myriad technology solutions from which to choose. Finding the balance between wired and wireless network infrastructure, on-premise and hosted solutions, and application security vs. ease-of-use requires careful consideration, agility, and a culture willing to adapt to change. My presentation at IPExpo will directly address the best practices IT executives need to adopt to achieve true IT infrastructure transformation."

Aberdeen's IPExpo presentation will share data and insights that detail how:

  • Seventy-five percent (75%) of IT departments take less than one year to complete a network transformation project; however, 42% of those projects take longer than expected.

  • Network transformation projects that are completed on-time or early consistently include clearly defined management roles, discovery and monitoring tools, simulations, and a strong governance framework.

Visit Aberdeen.com for additional access to complimentary IT Infrastructure Research.

About Aberdeen Group, a Harte-Hanks Company

Aberdeen provides fact-based research and market intelligence that delivers demonstrable results. Having studied more than 30,000 companies in the past two years, Aberdeen educates users to action by driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to Aberdeen™ for insights that drive decisions.

2010 Aberdeen opened a European office in Reading, UK as a part of its growth strategy for EMEA

As a Harte-Hanks Company, Aberdeen places content in context for the global direct and targeted marketing company. Aberdeen's analytical and independent view of Harte-Hanks' "customer optimization" process (Information - Opportunity - Insight - Engagement - Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market. For additional information, visit Aberdeen http://www.aberdeen.com or call (617) 723-7890, or to learn more about Harte-Hanks, call (800) 456-9748 or go to http://www.harte-hanks.com.

For more information on this event, please contact richard.bee@aberdeen.com in the UK or russ.klein@aberdeen.com in the United States or visit the IPExpo web site at http://www.ipexpo.co.uk

(C) 2010 Aberdeen Group, Inc., a Harte-Hanks Company
451 D Street, Suite 710
Boston, Massachusetts 02210-1928
Telephone: (617) 854-5200
Fax: (617) 723-7897
www.aberdeen.com