SOURCE: Aberdeen Group

Aberdeen Group

July 12, 2011 10:05 ET

Aberdeen Publishes Service, HR Tools, Performance, Managed Risk, Automation, Archiving Research

Service Management, HCM, Financial Management, BI, IT Infrastructure Practices Publish Research

BOSTON, MA--(Marketwire - Jul 12, 2011) - Aberdeen Group, a Harte-Hanks Company (NYSE: HHS), today announced the publication of new research reports from its Service Management, Human Capital Management, Financial Management and GRC, Business Intelligence, and Storage Virtualization/IT Infrastructure practices.

Authored by Sumair Dutta, Senior Research Analyst, Strategic Service Management, "Field Service 2011: Mobility and the Extension of the Service Enterprise," examines the strategies deployed by leading service organizations to maximize investments in mobile field service solutions. By relying on a collaborative selection and deployment strategy including business leaders, IT and front-line technicians, and focusing on information integration, leading service organizations experienced a 12% increase in workforce utilization since the implementation of a mobile solution, compared to a 6% increase seen by other organizations. To obtain a copy of this report, made available with the support of Astea International, ClickSoftware, Metrix, Psion and vWorkApp, visit:

"The Engagement / Performance Equation" research report, authored by Mollie Lombardi, Research Director, Human Capital Management, illustrates how companies combine the right tools, policies, and processes to engage and align workers with organizational priorities, and optimize performance at an individual and organizational level. The report examines the role of rewards and recognition programs, how managers and leaders can develop engagement skills, and performance management can guide organizations through times of transition. To obtain a complimentary copy of this report made available in part by Taleo, I Love Rewards, SkillSoft and ADP, please visit

"Performance Management for Finance Executives: Driving Performance with Insight" was prepared by William Jan and David White, Senior Research Analysts, and Nick Castellina, Research Associate of Aberdeen's Financial Management and GRC and Business Intelligence practices respectively. The report discusses the importance of setting enterprise objectives; defining them in actionable terms; developing, validating, and executing strategies; encouraging executive intervention, and promoting staff accountability as powerful competitive differentiators. With clear visibility into financial and operational performance information, financial executives can identify variables that attribute to failed objectives or performance deficiencies, as well as factors that enable success. To obtain a complimentary copy of this report made available in part by PROPHIX Software, Birst, CALUMO Group, and Infor, visit:

Also authored by William Jan, Senior Research Analyst of the Financial Management & GRC practice, "Managing Enterprise Risks: An Executive's Guide to Reducing Corporate Liabilities" provides financial executives insight on managing enterprise risks and the corresponding capabilities and enabling technologies to identify and mitigate such risks. This study demonstrates that, in reaction to economic instability in global markets, top-performing companies see controlling and managing risk as a way to stabilize cash flow and insulate themselves against future negative financial events, such as limited liquidity and a tight credit market. A complimentary copy of this report is made available in part by underwriters SAP, MEGA, CURA Software, and Rev2 visit:

"Archive Agility: Building Business Resilience through Active Archiving" prepared by Dick Csaplar, Senior Research Analyst, Storage and Virtualization/IT Infrastructure research practice, illustrates how Best-in-Class companies archive data at a time of explosive data growth. Companies are required to store historical data longer. Simultaneously, the volume of data managed is growing, on average, 35% or more per year. The report demonstrates how searchable archived files allow organizations to extract business value from previously inaccessible data. To obtain a complimentary copy of this report made available in part by underwriters Spectra Logic, Atempo, and The Active Archive Alliance visit:

Authored by Scott Pezza, Senior Research Associate in the Financial Management & GRC practice, "The Order-to-Cash Cycle: Enhancing Performance with Process Automation" examines how organizations can efficiently convert accounts receivable to cash, while minimizing bad debt expense. This study profiles strategies for credit, collections, dispute resolution, and cash application, revealing the best practices employed by top-performing organizations to effectively manage their order-to-cash cycles. To access a complimentary copy of this report, which is made available in part by underwriters Esker, SunGard, and ReadSoft visit:

About Aberdeen Group, a Harte-Hanks Company

Aberdeen provides fact-based research and market intelligence that delivers demonstrable results. Having queried more than 30,000 companies in the past two years, Aberdeen is positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to Aberdeen for insights that drive decisions.

As a Harte-Hanks Company, Aberdeen plays a key role of putting content in context for the global direct and targeted marketing company. Aberdeen's analytical and independent view of the "customer optimization" process of Harte-Hanks (Information - Opportunity - Insight - Engagement - Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market. For additional information, visit Aberdeen or call (617) 854-5200, or to learn more about Harte-Hanks, call (800) 456-9748.

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