SOURCE: Accelerize New Media, Inc.

March 02, 2010 09:15 ET

Accelerize New Media, Inc. Enhances Proprietary Lead Management Platform by Utilizing TARGUSinfo's On-Demand Lead Verification Solution

Patent-Pending Lead Management Platform Streamlines Contactability of Online Leads with Greater Verification Coverage of Landline and Mobile Phone Numbers

LOS ANGELES, CA and VIENNA, VA--(Marketwire - March 2, 2010) -  Accelerize New Media, Inc.'s (OTCBB: ACLZ) Cake Marketing Division today announced that it entered into an agreement to integrate On-Demand Lead Verification® from TARGUSinfo, the trusted leader in On-Demand Insight® linking millions of consumer and business attributes in real-time.

The integrated solution will be used to improve contactability of all online leads managed through Accelerize's patent-pending lead management platform used by internet lead generation firms, online publishers, advertising agencies and corporations worldwide.

Accelerize's patent-pending lead management software has a unique methodology that allows for real-time verification, scoring, routing and delivery of leads in order to maximize revenues and optimize traffic between online publishers and lead buyers. State-of-the-art fraud management tools, coupled with seamless integration of services, allows for greater efficiency, analytical capabilities and an increased return on investment. Current products include lead generation and affiliate marketing Software-as-a-Service applications.

"We are pleased to help improve the overall high quality of leads Accelerize's customers already receive," said Chris McArdle, executive director, TARGUSinfo. "By accessing our enhanced repository of more than 219.6 million mobile phone numbers linked to names, addresses and other relevant information, the Accelerize lead management platform can now accurately verify even more leads."

By leveraging its robust repository of identities and attributes across a real-time delivery network, TARGUSinfo delivers unparalleled intelligence at the moment of live interaction with prospects and customers.

"In order to truly qualify an internet lead you must have more than just publicly available data sources and TARGUSinfo provides the best solution available on the market," said Jeff McCollum of Accelerize New Media, Inc. "As the need for online marketing grows, lead buyers are increasingly looking for quality cost-effective services and we provide one of the best solutions currently in the market."

About Accelerize New Media, Inc.
Accelerize New Media, Inc (OTCBB: ACLZ) is a multi-faceted Internet software and performance based marketing company that develops online customer acquisition solutions for blue-chip financial, media and retail brands. The company is structured around three distinct lines of business -- Online Publishing, Lead Generation and Software-as-a-Service -- that generate revenue from online advertising, lead generation, performance-based marketing services and software licensing. Through its flagship website, SECFilings.com, and its extensive portfolio of approximately 6,000 web domains, Accelerize New Media is one of the leading providers of online lead generation and performance-based marketing services. In 2010, the company launched its Internet software division, which created an advanced patent-pending affiliate marketing and lead generation platform. For more information please visit www.accelerize.com.

About Cake Marketing Division
Cake Marketing, a division of Accelerize New Media, Inc., offers a patent-pending, software-as-a-service-based lead generation, validation, and distribution platform for performance based marketing companies, online publishers, advertising agencies, and corporations. The company's scalable, easy-to-use platform makes online marketing easy and accessible to all industries.

For more information:
www.cakemarketing.com
1.866.378.5102
info@cakemarketing.com

About TARGUSinfo
TARGUSinfo, the trusted provider of On-Demand Insight® to the most recognized brands, links and delivers more than 62 billion real-time attributes a year to drive smarter customer interactions on the Web, over the phone and at the point of sale. For more than a decade, Fortune 500 companies have turned to TARGUSinfo to enable improved audience targeting, better customer experiences, higher conversion rates and increased customer lifetime values by using TARGUSinfo identification, verification, scoring and location solutions. TARGUSinfo offers a complete range of solutions to help organizations make better decisions leveraging a patented process built on a proprietary network and its unique predictive analytics capabilities. A profitable and privately held company, TARGUSinfo is headquartered in Vienna, VA with offices in San Diego, Chicago, San Francisco and New York. For more information, visit http://www.targusinfo.com/.

Use of Forward-looking Statements
This press release may contain forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995 and federal securities laws. For example, when we say that state-of-the-art fraud management tools, coupled with seamless integration of services, allows for greater efficiency, analytical capabilities and an increased return on investment or that as the need for online marketing grows, lead buyers are increasingly looking for quality cost-effective services and we provide one of the best solutions currently in the market, we are using forward-looking statements. These forward-looking statements are based on the current expectations of the management of Accelerize New Media only, and are subject to a number of factors and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. The following factors, among others, could cause actual results to differ materially from those described in the forward-looking statements: changes in technology and market requirements; our technology may not be validated as we progress further; we may be unable to retain or attract key employees whose knowledge is essential to the development of our products and services; unforeseen market and technological difficulties may develop with our products and services; inability to timely develop and introduce new technologies, products and applications; loss of market share and pressure on pricing resulting from competition, which could cause the actual results or performance of Accelerize New Media to differ materially from those contemplated in such forward-looking statements. Except as otherwise required by law, Accelerize New Media undertakes no obligation to publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events. For a more detailed description of the risk and uncertainties affecting Accelerize New Media, reference is made to Accelerize New Media's reports filed from time to time with the Securities and Exchange Commission.

Contact Information

  • For Company inquiries, please contact:
    Brian Ross
    CEO
    Accelerize New Media, Inc.
    Email Contact
    800-810-8815

    For Media Inquiries, please contact:
    Eric Sokolsky
    Sparkpr for Accelerize
    Email Contact
    908-288-7201

    For Investor Relations, please contact:
    Stanley Atschuler
    Strategic Growth International, Inc.
    212-838-1444

    For TARGUSinfo, please contact:
    Rufus Manning
    TARGUSinfo
    703-272-6215
    Email Contact