SOURCE: Accelerize New Media, Inc.

Accelerize New Media, Inc.

February 01, 2010 09:00 ET

Accelerize New Media, Inc. Expands Software Suite Into Lead Generation Marketplace, and Signs Two Contracts With Online Marketing Firms Using a Software-as-a-Service (SaaS) Model

Proprietary Technology Empowers Clients to Enter Numerous Verticals in a Multi-Billion Dollar Market

LOS ANGELES, CA--(Marketwire - February 1, 2010) - Accelerize New Media, Inc. (OTCBB: ACLZ), an Internet software and performance-based marketing company, today announced that it has expanded its Cake Marketing Software Suite into the rapidly growing lead generation marketplace. The Company has entered into 12-month agreements with Lead Research Group and Barrister Corporation to license Accelerize's proprietary lead generation platform on a Software-as-a-Service (SaaS) model. The Company's suite of marketing software products, which provide for the management of performance-based-marketing campaigns, will have the ability to automate the acquisition and delivery of real-time leads in any vertical, and is being made available for licensing to lead generation firms, online publishers, advertising agencies, and corporations worldwide.

According to Brian Ross, CEO of Accelerize New Media, Inc., "Our fully automated proprietary technology is a culmination of years of experience within the performance-based marketing industry. The software clients signed to-date recognize the importance of having a scalable turn-key solution in order to manage lead generation data. The licensing agreements announced today provide for both monthly and transaction based fees. As the need for online marketing increases we anticipate our client pool to grow significantly throughout 2010."

Online advertising is projected to grow into a 25 billion dollar market by 2011, according to eMarketer. Accelerize's proprietary software has a unique methodology that allows for real time validation, scoring, routing and delivery of leads in order to maximize revenues and optimize traffic between online publishers and lead buyers. State-of-the-art fraud management tools, coupled with seamless integration of services, allows for greater efficiency, analytical capabilities and an increased return on investment.

"Our business objectives require a technology solution capable of rapidly and easily scaling into multiple verticals. The versatility of the software platform will allow us to grow and succeed by efficiently managing our online marketing initiatives," said Ryan Rasmussen, Co-Founder and CEO of Lead Research Group, LLC.

About Accelerize New Media, Inc.

Accelerize New Media, Inc (OTCBB: ACLZ) is a multi-faceted Internet software and performance based marketing company that develops online customer acquisition solutions for blue-chip financial, media and retail brands. The company is structured around three distinct lines of business -- Online Publishing, Lead Generation and Software-as-a-Service -- that generate revenue from online advertising, lead generation, performance-based marketing services and software licensing. Through its flagship website, SECFilings.com, and its extensive portfolio of approximately 6,000 web domains, Accelerize New Media is one of the leading providers of online lead generation and performance-based marketing services. In 2010, the company launched its Internet software division, which created an advanced affiliate marketing and lead generation platform. For more information please visit www.accelerize.com.

Use of Forward-looking Statements

This press release may contain forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995 and federal securities laws. For example, when we say that we anticipate our client pool to grow significantly throughout 2010 or that online advertising is projected to grow into a 25 billion dollar market by 2011 or that State-of-the-art fraud management tools, coupled with seamless integration of services, allows for greater efficiency, analytical capabilities and an increased return on investment we are using forward-looking statements. These forward-looking statements are based on the current expectations of the management of Accelerize New Media only, and are subject to a number of factors and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. The following factors, among others, could cause actual results to differ materially from those described in the forward-looking statements: changes in technology and market requirements; our technology may not be validated as we progress further; we may be unable to retain or attract key employees whose knowledge is essential to the development of our products and services; unforeseen market and technological difficulties may develop with our products and services; inability to timely develop and introduce new technologies, products and applications; loss of market share and pressure on pricing resulting from competition, which could cause the actual results or performance of Accelerize New Media to differ materially from those contemplated in such forward-looking statements. Except as otherwise required by law, Accelerize New Media undertakes no obligation to publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events. For a more detailed description of the risk and uncertainties affecting Accelerize New Media, reference is made to Accelerize New Media's reports filed from time to time with the Securities and Exchange Commission.

Contact Information

  • For Company inquiries, please contact:
    Brian Ross
    CEO
    Accelerize New Media, Inc.
    Email Contact
    800-810-8815

    For Media Inquiries, please contact:
    Eric Sokolsky
    Sparkpr for Accelerize
    Email Contact
    908-288-7201

    For Investor Relations, please contact:
    Stanley Atschuler
    Strategic Growth International, Inc.
    212-838-1444