ACT! by Sage Platinum Care Subscription Aids Small and Midsized Business Development in Tough Economy

SCOTTSDALE, AZ--(Marketwire - July 15, 2008) - Sage Software today announced the ACT! by Sage Platinum Care subscription service. Renewable annually, the service provides ACT! upgrades and relevant resources for sustained business success including Sandler sales training content, and access to a new online business development portal with moderated discussion forums. Additional benefits include exclusive offers for email marketing and Voice-over-IP telephony ACT! add-on services. Add-on offers will vary during subscription periods. ACT! Platinum Care is available now for the introductory price of $49 per year per ACT! user, and $69 per year per ACT! Premium user. Introductory pricing is available until September 30, 2008.

"In today's economy it is vitally important for businesses to protect their most valuable resource -- customer relationships," said David van Toor, senior vice president and general manager for Sage CRM Solutions, North America. "ACT! Platinum Care helps businesses accelerate growth in resource-constrained conditions. It is a direct response to customers who told us they are consumed with 'running' their businesses, and have no time for their primary concern of growing them. This service is a fundamentally new way of helping achieve that, it's game-changing within the business applications marketplace, and we believe customers will immediately take advantage of it."

ACT! and ACT! Premium users can include one year of customer support with an ACT! Platinum Care Advantage subscription, starting at $219 per year per user.

"This offering is a big deal, and it changes the definition of what an on-demand service can be," said Denis Pombriant, principal, Beagle Research. "Conventional on-demand solutions deliver software, upgrades and services -- everything you need to use the product. Today, Sage is providing all of that, plus the elements that sales users need in this rather tight business economy to be effective in their jobs, and that can make a big difference."

Exclusive value-added services

The new ACT! business development resource portal is available exclusively to ACT! Platinum Care subscribers at http://care.act.com. The portal features moderated discussion groups for topics including leadership development, business strategy, customer strategy, sales processes, marketing, and effective sales presentations.

"We have assembled internal and external topic specialists relevant for individual business people and large teams," added van Toor. "While using these professional resources, our customers are also assured of always having the latest version of ACT! while subscribed."

Sandler Training, a world leader in innovative sales and sales management training for more than 40 years, provides approximately $1,500 of content and services to ACT! Platinum Care subscribers. Subscribers receive a full year of access to the Sandler Broadcast Center, which includes weekly members-only podcasts, a DISC® individual strengths assessment, Sandler email newsletter, and one complimentary sales consultation at a Sandler training center.

ACT! Platinum Care subscribers can also get twelve months of VoIP for ACT! and Swiftpage Marketing for ACT! add-on services for the price of nine, with twelve month contract commitments. VoIP for ACT! from C3IP Communications, Inc. lets users place phone calls from within ACT! and can track inbound and outbound call statistics among its features. Swiftpage lets users create email campaigns that can enable conditional actions based on email open or unopened status among its features.

ACT! Platinum Care is available now by phoning 866-903-0006, on the ACT! eStore at www.act.com/estore, or from ACT! Certified Consultants at www.act.com/partners/acc.

ACT! from Sage Software established the Contact Management software category in 1987 and today is the number-one selling contact and customer management solution and preferred choice of over 2.8 million registered users and over 43,000 additional corporate customers to organize, access and manage their customer information. ACT! delivers powerful capabilities that support a full range of desktop, laptop, Web browser and handheld device access methods that work seamlessly with a centralized database to help individuals, selling teams and corporate workgroups improve productivity and increase sales. For more information visit www.act.com or call 866-903-0006.

About Sage Software

Sage Software supports the needs, challenges and dreams of nearly 2.9 million small and medium-sized business customers in North America through easy-to-use, scalable and customizable software and services. Our products support accounting, operations, customer relationship management, human resources, time tracking, merchant services and the specialized needs of the construction, distribution, healthcare, manufacturing, nonprofit and real estate industries. Sage Software is a subsidiary of The Sage Group plc, a leading global supplier of business management software and services to small and medium-sized businesses. Formed in 1981, Sage was floated on the London Stock Exchange in 1989. Sage Group now has 5.7 million customers and employs over 14,800 people worldwide. For more information, please visit the web site at www.sagesoftware.com or call (866) 308-2378.

© 2008 Sage Software, Inc. All rights reserved. All other brands are trademarks of their respective companies.

Contact Information: Contact: Ryan Zuk Sage Software 480-368-3818 ryan.zuk@sage.com Katherine Mason Porter Novelli 404-995-4516 katherine.mason@porternovelli.com