SOURCE: Action Products International, Inc.

Action Products International, Inc.

October 04, 2010 09:35 ET

Action Products International Retains ET Consulting; Evaluates Merger Candidates, Debt Settlement and Raising Capital

SCOTTSDALE, AZ--(Marketwire - October 4, 2010) -  Action Products International, Inc. (PINKSHEETS: APII) today announced that the company has signed a letter of intent to retain Manhattan-based ET Consulting to further facilitate their growth and advancement. ET Consulting specializes in providing advisory services regarding acquisitions and mergers, investor relations and securing capital for select companies.

ET Consulting will be tasked with facilitating a reverse merger with a suitable company as well as raising capital for APII. Additional responsibilities will include keeping shareholders informed of day-to-day developments.

"ET Consulting has considerable experience and resources; we chose them after careful consideration," said Raul Martinez, President of APII. "Bringing ET Consulting onboard is the next step in assisting shareholders' efforts to regain the capital structure of the company."

ET Consulting will begin negotiating all outstanding debts on behalf of APII and intends to seek non-dilutive avenues. In addition, ET Consulting and APII will commence raising operating capital in order to begin the re-audit process and prepare for an OTCBB filing.

ET Consulting has already garnered four formal letters of intent for possible mergers on behalf of APII. Additional information shall be released following due diligence.

In a related development, APII announced that they have signed a letter of intent to retain Manhattan-based Propheta Communications to handle all of the company's public relations and ensure that APII's development is properly documented in the news media.

Safe Harbor Statement
This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These forward-looking statements are based on the current plans and expectations of management and are subject to a number of uncertainties and risks that could significantly affect the company's current plans and expectations, as well as future results of operations and financial condition. A more extensive listing of risks and factors that may affect the company's business prospects and cause actual results to differ materially from those described in the forward-looking statements can be found in the reports and other documents filed by the company with the Securities and Exchange Commission. The company undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

Contact Information

  • Investor/Public Relations Contact:
    Kevin Mercuri
    Propheta Communications
    212-901-6914
    www.prophetacomm.com