SOURCE: Action Products International, Inc.

July 11, 2008 08:45 ET

Action Products Wins Toy of the Year Award

Creative Child Magazine Endorses Action Products' Curiosity Kits® New Product

ORLANDO, FL--(Marketwire - July 11, 2008) - Recognizing the best-of-class creative and developmental value that Action Products' (NASDAQ: APII) Curiosity Kits brand delivers, Creative Child Magazine awards the company's Fiesta Pinata product with the Toy of the Year honors in the Party Crafts for Kids category.

Creative Child Magazine reviews more than 1,000 children's products by a panel of moms and education professionals in selecting their award recipients, based on educational value, creative nurturing, creative play and overall price-value criteria.

"This award reinforces the high value moms and education professionals view our compelling product offerings. Each esteemed accolade we receive is testimony that the market is validating our strong position in the children's toy and crafts category. We are grateful and proud of this recognition and motivates us even more to continue delivering category leading children's products," notes Jae Hong, Director of Marketing, Action Products Toys & Crafts.

About Action Products International, Inc.

Action Products International, Inc. is a global manufacturer and distributor of brand-focused educational toys and crafts. Headquartered in Orlando, Florida, the Company's product line includes premium wooden toys, action figures, play-sets and activity kits that emphasize educational fun within the themes of arts and crafts, nature and science. Action Products' products are distributed and sold by more than two thousand retail stores in the US, Canada and UK. For more information about the Action Products International, Inc., please visit our website at www.apii.com.

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