SOURCE: Jaduka

September 07, 2007 10:40 ET

Ad-Ventures Publishing to Integrate Jaduka's Web-Initiated Calling for Online Directory Listings

Phone Calls With the Click of a Mouse

DALLAS, TX--(Marketwire - September 7, 2007) - Ad-Ventures Publishing, Inc., an independent telephone directory publisher, today announced at the Association of Directory Publishers (ADP) Mid-Year Convention the launch of Jaduka's Click-and-Connect, a one-click dialing solution connecting online buyers and advertisers.

Ad-Ventures will offer Jaduka's web-initiated calling technology as part of its premium advertising package.

Cindy Sortor, CEO of Ad-Ventures, said: "Online buyers want instant information. By using Click-and-Connect to seamlessly connect buyers with local merchants, Ad-Ventures advertisers will have a much higher probability of closing the sale."

Jupiter Research has found that adding web-initiated calling to websites, banner ads, and email campaigns increases online revenue by as much as forty-five percent.

Jaduka President Jack Rynes noted: "Click-and-Connect converts online clicks into sales, so we're incredibly excited to be working with Ad-Ventures, a progressive leader in the Yellow Pages industry. By integrating voice calls with online directory listings, Ad-Ventures will facilitate more sales, better service, and greater convenience for its advertisers."

For more information on Click-and-Connect visit

About Ad-Ventures Publishing, Inc.

Ad-Ventures Publishing is an independent telephone directory publisher with over 30 years of experience in the Yellow Page industry. We provide an innovative, competitive, and unique approach to customizing and differentiating our Yellow Pages to the communities we serve. For additional information, go to:

About Jaduka

Jaduka provides Web-integrated communication tools that enable businesses to improve operational processes and better acquire and retain customers. Jaduka's versatile API empowers developers to easily integrate voice communication into existing applications or create new solutions that access the global public switched telephone network. The company's technology lets Internet applications trigger regular telephone calls and alerts, manage voicemail, review calling history and administer account information from any phone on the planet. For more information, visit

Contact Information

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    Neil Vineberg
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