SOURCE: Adam & Eve

April 19, 2007 09:00 ET Up Again in First Quarter!

HILLSBOROUGH, NC -- (MARKET WIRE) -- April 19, 2007 --, the premiere website for America's top adult retail source, Adam & Eve, is pleased to announce another record-breaking quarter in terms of sales and customer acquisition.

With numbers up 70% over last year, this quarter's sales figures and customer orders have seen phenomenal growth. Total new customers have also increased 85% for Q1 2007.

"I attribute this incredible growth to better marketing strategies for," says Jennifer Alberry, Director of Internet Marketing for "We've seen traffic increase dramatically from a variety of efforts. This quarter saw us implement new multi-media promotions on radio, television and print; search engine marketing; better product merchandising from adding 'Good, Better, Best' options for every product category; and the addition of a 'build-your-own package' function to the site."

"In addition," says Alberry, " maximized the Valentine's Day rush with expedited shipping promotions and coupons for future use. Valentine's is historically a busy time for us... but this year we gave our customers some valuable incentives for ordering from us."

For more information on Adam & Eve, visit the website at or contact Director of Public Relations Katy Zvolerin at 919.644.8100 x 3121 or

Contact Information

  • Contact:
    Katy Zvolerin
    Director of Public Relations
    919.644.8100 x 3121
    Email Contact