SOURCE: GoIP Global, Inc.

March 08, 2011 09:21 ET

Add-On Exchange's GOBOX Cloud API to Be Unveiled at South by Southwest Event

NEW YORK, NY--(Marketwire - March 8, 2011) - Add-on Exchange Inc. and its affiliate, GoIP Global, Inc. (PINKSHEETS: GOIG) today announced the upcoming soft launch of the GOBOX product and service at South By Southwest Interactive ( in Austin, Texas on March 11th. GOBOX will be featured in the Circus Mashimus Lounge, a favorite for Software Developers at the event, which is run by Mashery (, the leader of Application Programming Interface (API) management services, with 95,000 registered developers.

John Rafuse, Add-On Exchange CEO commented, "The timing for GOBOX is right. The developer market is hungry for, and is ready to move beyond, search fields being embedded into applications as being the primary source of revenue. GOBOX now provides a new, practical and appealing source of residual revenue for all software developers and publishers. Historically if your application searched, the developer would get paid. Now if the application saves or loads GOBOX, the developers get paid. And, where do developers go to get their sources of inspiration and revenue? Mashery."

"We see this as a new way for the mobile developers to escape the confines of app stores in terms of revenue generation," commented Ike H. Sutton, CEO of GoIP Global. "Add-on Exchange's technology lines up entirely with our mobile branding and we're just starting to see synergies across our jointly supported product lines."

About Add-on Exchange Inc.
Add-on Exchange is engaged in developing, monetizing, distributing, and supporting a range of add-ons, plug-ins and modifications for different types of software, devices and consumer products. At it maintains one of the world's largest selections of software, add-ons, webware, modifications and freeware. Their proprietary monetization and distribution processes are a boon to individual developers and small publishers. For more information please visit and

About GoIP Global, Inc.
GoIP provides mobile media services, specializing in connecting brands, enterprises, and local businesses with consumers. GoIP's portfolio of services, solutions, and tools combined with its retailing ethos offers brands, agencies, entertainment, and media companies' greater flexibility in creating mobile marketing campaigns and applications to engage consumers and drive sales and loyalty. Go800 a subsidiary of GoIP is dedicated to creating technology that allows individuals to connect in more efficient ways. Go800™, a patent pending text-to-talk social media communications platform connects brands to consumers and consumers to each other. Brands and businesses can include easy to remember Go800-enabled text-to-talk prompts in print advertising, radio spots, and television commercials. For more information visit, To hear a recorded update on the Company, text GOIG to 46800.

Forward Looking Statements:
This press release contains forward-looking statements involving risks and uncertainties, both known and unknown, that may cause actual results to differ materially from those indicated. Actual results may differ materially due to a number of factors, including the risk we may encounter delays or other difficulties in ramping-up production of our new products; the rapid development of new technology and competing products that may impair demand or render GoIP's products obsolete; and other factors discussed in GoIP's filings with the Pink Sheet Exchange.

Contact Information

  • Contact:
    Brendan Magone
    Email Contact
    TEXT Brendan to 46800