Aditya Birla Minacs

Aditya Birla Minacs

July 13, 2011 12:22 ET

Aditya Birla Minacs Expands Relationship with Leading Canadian Bank

To Add Over 400 Employees at Port Hawkesbury and Moncton

PORT HAWKESBURY, NOVA SCOTIA--(Marketwire - July 13, 2011) - Aditya Birla Minacs (, a global business solutions company (subsidiary of Aditya Birla Nuvo), today announced that it has significantly expanded its relationship with one of its prestigious Banking and Financial Services ( clients, a leading Canadian bank.

"This is a five year contract where we will provide customer service and sales support for the bank's credit card and retail banking businesses. At Minacs, we bring years of our process expertise in industry together with technology capabilities to deliver superior business results to our clients. In this case too, our focus in providing a high touch experience to this client's customers will help it increase its competitive edge. When combined with our superior sales support, this will drive revenues and growth for the bank. This win is really a testimonial to the kind of value we have delivered to this client," said Blake Willardsen, Global Leader - Banking and Financial Services at Aditya Birla Minacs.

Minacs will be hiring ( around 400 employees across its Port Hawkesbury and Moncton centres. The Port Hawkesbury program will go live in August 8, 2011 and Moncton by Fall 2011.

About Aditya Birla Minacs Worldwide Ltd

Aditya Birla Minacs is a leading business solutions company that partners with global corporations in the manufacturing, retail, telecom, technology, media and entertainment, banking, insurance, healthcare and public sectors. We leverage years of process, domain and technology expertise to deliver superior business value to clients with our seamless Customer Lifecycle, Marketing, Finance and Accounting, Procurement and IT solutions and services. 20,000 Minacs experts across 3 continents and 35 centers spanning Canada, Germany, Hungary, India, Jamaica, Philippines, the UK and USA power our solutions through a global delivery model that helps our clients enhance revenues, profitability and customer service. Visit for more information.

Safe Harbor

Certain statements in this release concerning our future growth prospects are forward-looking statements, which involve a number of risks and uncertainties that could cause actual results to differ materially from those in such forward-looking statements. We may, from time to time, make additional written and oral forward-looking statements, including statements contained in our filings with the regulators in India and to our reports to shareholders. We do not undertake to update any forward-looking statement that may be made from time to time by us or on our behalf.

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