SOURCE: Adometry, Inc.

Adometry, Inc.

July 11, 2011 08:30 ET

Adometry Webinar to Detail Findings of New Study on Emerging Needs of Interactive Marketers

AUSTIN, TX--(Marketwire - Jul 11, 2011) - This week, Adometry™, Inc. will host a webinar on the recently commissioned study conducted by Forrester Consulting on behalf of Adometry, which investigated the current attitudes and challenges impacting investments in display advertising.

During the webinar, guest speaker, Forrester Research Inc. senior analyst Joanna O'Connell will share the findings of the June 2011 study, titled "Marketers Crave Solutions that Provide Richer Performance and Audience Insights." The discussion will include an in depth look at the study conclusions, including how better audience measurement solutions is a growing need among marketers in the new cross-channel online advertising world. The complete study can be downloaded for free at

Webcast Title:
Forrester Study: Marketers Crave Solutions That Provide Richer Performance and Audience Insight

Steve O'Brien, VP of Marketing, Adometry, Inc.
Joanna O'Connell, Senior Analyst, Interactive Marketing, Forrester Research

Wednesday, July 13, 2011 from 2:00pm - 3:00pm ET


For more information on Adometry, visit or follow us on Twitter: @Adometry.

About Adometry
Adometry, Inc. provides scoring, auditing, verification, and attribution metrics to optimize results for online advertisers, agencies, publishers, and ad networks. Tracking billions of impressions in real-time, reporting on where they appeared, for how long, and to what effect; the Adometry mission is to bring greater levels of transparency and accountability to the online advertising industry. Headquartered in Austin, Texas, Adometry is privately held and backed by Sierra Ventures, Austin Ventures, Shasta Ventures and Stanford University. For more information visit

Adometry is a trademark of Adometry, Inc. Click Forensics is a registered trademark of Click Forensics, Inc. All other company and product names mentioned are used only for identification and may be trademarks or registered trademarks of their respective companies.

Contact Information

  • Media Contact:
    Karl Scholz
    For Adometry
    Email Contact
    (512) 493-0909