NEW YORK, NY--(Marketwired - Oct 5, 2016) - Advertisers looking to reach the Hispanic American market on mobile devices have three new contacts. That's what Adsmovil, the mobile-advertising leader in Latin America and the Hispanic market in the U.S. and Spain, announced today.
The company's new senior sales director in NY, Sandra Orengo, had been the integrated sales manager at Time Inc.'s "People En Espanol" magazine, where she was responsible for telecom, retail, beer and spirits, pharmaceutical and CPG. The new Midwest sales director, Katie Burns, most recently sold print, digital and social media ads for Conde Nast, as part of a custom ad-network for affluent readers. The new sales director of the West Region, Robert Ruvalcaba, dedicated the past five years to Hispanic digital marketing, working at Pulpo and impreMedia.
"As we continue to strengthen our presence in the U.S., Sandra, Katie and Robert each bring great qualities and contacts," said Adsmovil CEO Alberto "Banano" Pardo. "We're so glad they've joined us to expand our presence in the American East, Midwest and West."
All three executives will report to Adsmovil SVP and Head of U.S. Sales Andrew Polsky, who is based in New York.
"We are thrilled to have a new diverse sales staff with a wide range of media experience and deep contacts in the respective regions as we continue to grow our business," said Polsky.
Adsmovil is a company belonging to the group of digital companies of Cisneros Interactive, offering mobile advertising solutions in Latin America, the Hispanic market in the United States and Spain. It has been a pioneer in mobile advertising innovation to connect brands with specific audiences using mobile devices. Within the range of products offered there are different formats in Display and Rich Media, Native Ads, Video, Geolocation technology built into its platform; programmatic buying through a DSP, a Mobile Ad Exchange (SSP), and the ability to create specific audiences based on DATA using its DMP. The company was founded by Alberto Pardo, its CEO. For more information, visit: www.adsmovil.com or @Adsmovil on Twitter.