SOURCE: ADVA AG Optical Networking

September 27, 2010 08:20 ET

ADVA OPTICAL NETWORKING GROWS MARKET SHARE IN HIGH FREQUENCY TRADING WITH ULTRA LOW-LATENCY TECHNOLOGY

MARTINSRIED, GERMANY and MUNICH, GERMANY and NORCROSS, GA--(Marketwire - September 27, 2010) -


ADVA AG Optical Networking / ADVA OPTICAL NETWORKING GROWS MARKET SHARE IN HIGH FREQUENCY TRADING WITH ULTRA LOW-LATENCY TECHNOLOGY processed and transmitted by Hugin AS. The issuer is solely responsible for the content of this announcement.

Popularity of the company's flagship product with financial community reaches all-time high

In the race for fastest access to exchanges and information feeds, financial firms are continuously on the lookout for better solutions. An increasing number of high-frequency trading (HFT) organizations have turned to ADVA Optical Networking to deliver the lowest-latency transmission solution available in today's market. The latest release of the FSP 3000, ADVA Optical Networking's flagship product, once again raises the bar for high-speed connectivity thanks to novel low-latency technology.

"The latencies of yesterday do not serve today's competitive landscape," said Christoph Glingener, CTO of ADVA Optical Networking. "Best performance can only be achieved by optimizing every aspect of optical transport. Our FSP 3000 has a dedicated low-latency feature suite that has been designed from the outset with the demanding requirements of the financial community in mind."

Receiving, analyzing and processing data faster than anybody else is fundamentally important to financial firms that engage in time-sensitive trading activities. High-frequency trading is one application that demands the absolute lowest latency between the traders' computing resources, information feeds and exchanges. The latency of optical transmission systems continues to play an increasingly important role in the end-to-end solution.

"Adapting existing product to this specialized application does not fulfil the marketplace demands," continued Glingener. "We shave off microseconds and nanoseconds from every component along the path. In addition, we meet regularly with members of the HFT community to help them optimize their overall implementations. While other system houses are trying to catch up with older platforms, we continue to innovate, win customers and build market share."

ADVA Optical Networking has been a trusted partner to the financial community for more than 15 years. A large majority of the latency-sensitive traffic on the competitive Chicago-to-New York route runs on the ADVA FSP 3000, and new customers are turning to ADVA Optical Networking for their New York metro connectivity, as well. With more than 500 highly-trained engineers on staff, the company is committed to delivering innovative features for low- latency applications that continue to be proven in some of the industry's most high-impact trading environments.

For more information on the ADVA Optical Networking's low-latency solutions, please click here.

ABOUT ADVA OPTICAL NETWORKING

ADVA Optical Networking (FSE: ADV) is a global provider of intelligent telecommunications infrastructure solutions. With software-automated Optical+Ethernet transmission technology, the Company builds the foundation for high-speed, next-generation networks. The Company's FSP product family adds scalability and intelligence to customers' networks while removing complexity and cost. With a flexible and fast-moving organization, ADVA Optical Networking forges close partnerships with its customers to meet the growing demand for data, storage, voice and video services. Thanks to reliable performance for more than 15 years, the Company has become a trusted partner for more than 250 carriers and 10,000 enterprises across the globe. For more information, please visit us atwww.advaoptical.com.

PUBLISHED BY:
ADVA AG Optical Networking, Martinsried/Munich and Meiningen, Germany
ADVA Optical Networking North America, Inc., Norcross, Georgia, USA
ADVA Optical Networking (Shenzhen) Ltd., Shenzhen, China
www.advaoptical.com

FOR PRESS:
Christine Keck
t +1 301 920 0237 (U.S.)
t +44 1904 699 358 (Europe)
t +86 755 8621 7400 (Asia)
public-relations(at)advaoptical.com

FOR INVESTORS:
Wolfgang Guessgen
t +1 201 940 7212 (U.S.)
t +49 89 89 0665 940 (Europe)
t +86 755 8621 7400 (Asia)
investor-relations(at)advaoptical.com

To unsubscribe please click here.


[HUG#1446858]


--- End of Message ---

ADVA AG Optical Networking

Campus Martinsried, Fraunhoferstr. 9a Martinsried/Munich Germany

WKN: 510300;ISIN: DE0005103006;
Listed: Freiverkehr in Hanseatische Wertpapierbörse zu Hamburg,
Freiverkehr in Börse Berlin,
Freiverkehr in Börse Düsseldorf,
Freiverkehr in Bayerische Börse München,
Freiverkehr in Niedersächsische Börse zu Hannover,
Prime Standard in Frankfurter Wertpapierbörse,
Regulierter Markt in Frankfurter Wertpapierbörse;


This announcement is distributed by Thomson Reuters on behalf of

Thomson Reuters clients. The owner of this announcement warrants that:

(i) the releases contained herein are protected by copyright and

other applicable laws; and

(ii) they are solely responsible for the content, accuracy and

originality of the information contained therein.


Source: ADVA AG Optical Networking via Thomson Reuters ONE

Contact Information