Advanced ID Corporation

Advanced ID Corporation

January 25, 2011 10:01 ET

Advanced ID Announces Drive Over RFID Reader for Trucks

CALGARY, ALBERTA--(Marketwire - Jan. 25, 2011) - Advanced ID Corporation (PINK SHEETS:AIDO), a leading developer of RFID solutions for supply chain applications, fleet operations, animal tracking and tire management announces that the company has designed a Drive Over RFID reader system for trucks and buses.

RFID tags in commercial tires have been an emerging market over the last five years because of the value of tire asset management in fleet operations. The third largest cost item of running a truck fleet is tires and proper management of this asset is important. The difficulties of reading all the tires of an eighteen wheel truck and trailer assembly are enormous and have prevented more widespread use of the RFID application. The labor involved in using a hand held reader to manually read every tire, especially the inner tires of a dual wheel setup, is prohibitive.

Advanced ID has partnered with major tire manufacturers to develop a workable reader system at an acceptable price. The result is a reader system where trucks can drive over an RFID reader infrastructure at one or two miles an hour and all 18 wheels are read. With Advanced ID's experience in both tire tags and readers, a solution has been developed that ensures success. The system employs state of the technology RFID readers, multiplex units and up to 32 antennas all housed in protective casings. The information captured by the reader system is then sent to a laptop, server, PDA or other data collection device using our information management system.

Dan Finch, Advanced ID's President and Eduardo Kuhner, Advanced ID's exclusive distributor for tire management products globally have developed the drive over reader system. Bridgestone Bandag has agreed to help test and optimize the specifications for the system and have ordered the first system.

According to Dan Finch, AIDO's President, "The concept of a fleet operator being able to drive a truck over a marked area, never leave the truck and never stop the truck represents a major breakthrough for the tire management industry. The major tire manufacturers have indicated that a successful product of this type will speed up the deployment of factories embedding RFID in the tire manufacturing process. Advanced ID has designed the system to provide 100% read capability and affordable."

About Advanced ID Corporation: provides global RFID solutions. Areas of focus include the industrial supply chain using the Company's proprietary technology for RFID tags and readers, which have been developed in cooperation with its Advanced ID Asia Engineering development partner in Chiang Mai, Thailand. (

Safe Harbor Statement: Statements in this press release other than statements of historical fact, including statements regarding the Company's plans, beliefs and estimate as to projections are "forward-looking statements". Such statements are subject to certain risks and uncertainties, including factors listed from time to time in the Company's SEC filings, and actual results could differ materially from expected results. These forward-looking statements represent the Company's judgment as of the date of this release. Advanced ID Corporation does not undertake to update, revise or correct any forward-looking statements.

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