SOURCE: AdviCoach


September 30, 2010 17:31 ET

AdviCoach Says Innovative Thinking Will Give a Business a Competitive Edge

SOUTHBURY, CT--(Marketwire - September 30, 2010) -  In today's economic climate, business owners cannot rest on their laurels thinking it's business as usual. Reflecting on prior results versus exploring future opportunities can make a big difference when trying to grow profits, according to AdviCoach, the country's premier source for business coaching and advisory services customized for small to mid-size businesses.

"Understanding and outsmarting your competitors can be very profitable," says Brian Miller, COO and president of AdviCoach. "Get to know their strengths and weaknesses then strategize as to how you can service the market better and faster. This might mean you need to change your ways to prevent your competitors from predicting your behavior," Miller adds.

Miller says companies are outsmarting and outgrowing their competitors by finding distinctive market positions and sustainable advantages with innovative thinking, then simplifying complex problems and learning and modeling from the success of others.

Other suggestions from Miller include identifying a new target market, incorporating new technologies into the business, and looking for potential shifts in the market to be the first to meet the market need. Even in highly-competitive markets, businesses can separate themselves from their main rivals. Establishing customer loyalty programs, setting aggressive sales goals, and hiring highly experienced talent are just a few ideas for entrepreneurs.

AdviCoaches work with clients using a powerful, interactive diagnostic process to assess business performance based on 21 critical best practice areas that are aligned with Rapid Impact Strategies designed to address gaps and drive immediate results. AdviCoaches help clients prepare for economic changes by assessing the current state of their business, identifying and addressing challenges and new opportunities, educating clients in business best practices and holding them accountable for their short and long term business goals.

AdviCoaches work collaboratively with clients to provide customized education and business strategies applicable to each stage of business development. Unlike traditional consultants that specialize in a particular business discipline or industry, AdviCoaches deliver a variety of services to enhance the performance of small to mid-size businesses in any industry.

To learn more about AdviCoach, please visit

About AdviCoach
AdviCoach is the premier source for business coaching and advisory services customized for small to mid-size businesses. With its unique "AdviCoach Advantage," AdviCoaches help businesses increase their ROI and deploy a multitude of Rapid Impact Strategies to impact the bottom line of their business. Today, AdviCoach, along with sister company The Entrepreneur's Source, dominates the $1.5 billion Business Coaching/Consulting franchise market with 33 percent market share in North America. AdviCoach was recently ranked in the Top 100 new franchises by Franchise Market Magazine and listed in the Franchise 500 by Entrepreneur Magazine for 2 consecutive years. Other news on FSBI international brands can be found on