SOURCE: Aero Performance Products, Inc.

March 04, 2008 06:11 ET

Aero Performance Products, Inc. Announces New Regional Warehouse Distributor for Aero Exhaust Products

Marketing Effort Focused on Expanding Awareness of Aero Products in the New Territory Covering 9 States

SOUTH JORDAN, UT--(Marketwire - March 4, 2008) - Aero Performance Products, Inc. (PINKSHEETS: AERP), which operates Aero Exhaust, Inc., a world leader in performance exhaust airflow technology and NASCAR Performance Partner, today announced that the company has established a relationship with Henschel and Sons Automotive Warehouse as a new regional distributor for its products. Henschel and Sons distributes to all or parts of Pennsylvania, Ohio, Michigan, Indiana, Virginia, West Virginia, Maryland, Washington, DC, Delaware, and western New York.

Henschel and Sons Automotive Warehouse is headquartered in Connellsville, Pennsylvania, and the Henschel family has been in business since 1959. They have built a reputation as one of the top customer service-oriented warehouses in the country and are known for their efficient delivery and unconditional product guarantee.

"Henschel and Sons is exactly the type of customer service warehouse partner we are looking for," stated Bryan Hunsaker, chief executive officer of Aero Performance Products, Inc. "Their commitment to the customer is similar to that of Aero Exhaust with our unmatched 30-day satisfaction guarantee and lifetime warranty. We are excited about throwing our full support behind Henschel and Sons to make this partnership a success."

"National sales director Bill Franzke will be heading up the first phase of our sales blitz scheduled for the middle of March. Mr. Franzke, along with Justin Anderson and Leigh Van De Steeg, our regional sales managers, will spend several days with the Henschel's outside sales reps in an effort to open the eastern territory and introduce the Aero product to a large number of new consumers. We are putting a lot of effort into the opening of this territory and believe it will pay dividends down the road. If this sales program is successful, we will duplicate the strategy in other markets across the country," he added.

The addition of Henschel and Sons as a regional warehouse distributor adds to the existing relationships that Aero has established in the U.S. markets, including major regional warehouse distributors Allied Exhaust, Full Line Exhaust, Franks Supply Co., and Wynne Exhaust. The company also has relationships with smaller regional distributors in the U.S., relationships in Oklahoma, Arkansas, Kansas, Missouri and Texas.

International distribution has been established worldwide, including in Europe, Asia, Australia and South America.

Aero manufactures and distributes the most technologically advanced muffler on the market, and the Aero technology has achieved patent protection in the United States and Australia, as well as preliminary approval for a patent application on Aero's product technology in 18 European countries. Aero product lines are built to the highest industry standards and offer the consumer an unprecedented 30-day satisfaction guarantee and lifetime warranty.

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About Aero Performance Products, Inc.

Aero Performance Products, Inc. operates Aero Exhaust, Inc., a world leader in performance exhaust airflow technology, manufacturing and distributing the most technologically advanced muffler on the market. Aero's product lines are built to the highest industry standards and offer the consumer a lifetime warranty. Aero Exhaust has been issued U.S. and Australian patents on its innovations and development in the exhaust industry, and its mufflers are available worldwide through major retailers, mass merchant centers, automotive aftermarket supply stores and wholesalers. Aero Exhaust mufflers are an exclusive National Association for Stock Car Auto Racing (NASCAR) Performance product and carry the prestigious NASCAR brand on product, packaging and related media. NASCAR legend Rusty Wallace is the official spokesperson for Aero Exhaust products. Additional information on Aero Exhaust's products, race team, and motorsports ventures can be found on its corporate website,

Safe Harbor Statement: The statements in this release that relate to future plans, expectations, events, performance and the like are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 and the Securities Exchange Act of 1934. Actual results or events could differ materially from those described in the forward-looking statements due to a variety of factors, including the lack of funding, inability to complete required SEC filings, and others set forth in the Company's report on Form 10-K for fiscal year 2007 filed with the Securities and Exchange Commission.

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