Contact Information: CONTACTS: Corporate John Thompson AeroGrow International, Inc. (303) 444-7755 Investor Budd Zuckerman Genesis Select Corporation (303) 415-0200
AeroGrow Appoints New President and Chief Operating Officer
| Source: AeroGrow International, Inc.
BOULDER, CO--(Marketwire - November 14, 2007) - AeroGrow International, Inc. (NASDAQ : AERO )
("AeroGrow" or the "Company"), makers of the AeroGarden® kitchen garden,
today named Jerry Perkins as President and Chief Operating Officer,
culminating a six-month executive search through a leading international
executive search firm. Mr. Perkins has a proven, 30-year track record of
delivering exceptional top and bottom line results in a wide variety of
market-leading consumer businesses.
Perkins most recently served as President and COO of publicly-traded
Johnson Outdoors, Inc., a $400 million dollar global manufacturer of
outdoor recreation products. There, Mr. Perkins was directly responsible
for all aspects of sales, marketing, product development, manufacturing and
distribution, with full P&L responsibilities. During his 4-year tenure,
sales grew 33% from $300 million to $400 million, net profit increased 76%,
and the stock appreciated 80%.
Previously, Mr. Perkins served as Executive Vice President and General
Manager at Brunswick Corporation. There, he conceived an innovative
product development program which turned around Brunswick's declining
bowling business and drove double digit increases in sales and
profitability.
Prior to Brunswick, Mr. Perkins worked for Quaker Oats for 17 years,
serving in a variety of general management and senior marketing roles. As
Director of Marketing for the Gatorade® brand, annual sales and
profitability grew more than 25% each year as he expanded the brand through
multiple new consumer and trade channels. As Vice President of Promotions,
he was instrumental in the creation of the company's highly successful,
direct-to-consumer, database marketing campaigns.
"Jerry joins us at a major inflection point in AeroGrow's history, having
recently launched multiple new products in a variety of distribution
channels, both domestically and internationally," said Michael Bissonnette,
CEO and Founder of AeroGrow. "Given our success to date and our potential
for substantial growth, Jerry brings the leadership and battle-proven
experience required to lead AeroGrow successfully through the challenges of
achieving major sales expansion and profitability."
"It's very exciting to join a company that is literally at the tipping
point of transforming an innovative product line into a major new
industry," said Jerry Perkins, AeroGrow's new President and COO.
"AeroGrow's management has done a brilliant job of introducing a truly
innovative product line, with built-in recurring revenues, to the mass
market. It's now my job to create a permanent foothold for the category
and bring my years of product development, marketing and international
experience to bear in transforming AeroGrow into a sizeable, highly
profitable, global company."
Mr. Perkins will be introduced in AeroGrow's upcoming earnings release
conference call, for the quarter ended September 30, 2007, scheduled for
4:30 PM ET on Wednesday, November 14, 2007.
About AeroGrow International, Inc.
Founded in 2002 in Boulder, Colorado, AeroGrow International, Inc. is
dedicated to the research, development and marketing of the AeroGarden®,
the world's first kitchen garden appliance. The AeroGarden features
NASA-proven, dirt-free aeroponic technology, allowing anyone to grow
farmer's market fresh herbs, salad greens, tomatoes, chili peppers,
strawberries and more, indoors, year-round, so simply and easily that no
green thumb is required. See www.aerogrow.com.
FORWARD-LOOKING STATEMENTS
"Safe Harbor" Statement under the Private Securities Litigation Reform Act
of 1995: Statements by Michael Bissonnette and/or the Company, statements
regarding growth of the AeroGarden product line, optimism related to the
business, expanding sales and other statements in this press release are
forward-looking statements within the meaning of the Securities Litigation
Reform Act of 1995. Such statements are based on current expectations,
estimates and projections about the Company's business. Words such as
expects, anticipates, intends, plans, believes, sees, estimates and
variations of such words and similar expressions are intended to identify
such forward-looking statements. These statements are not guarantees of
future performance and involve certain risks and uncertainties that are
difficult to predict. Actual results could vary materially from the
description contained herein due to many factors including continued market
acceptance of the Company's products or the need to raise additional
capital. In addition, actual results could vary materially based on changes
or slower growth in the kitchen garden appliance market; the potential
inability to realize expected benefits and synergies; domestic and
international business and economic conditions; changes in customer demand
or ordering patterns; changes in the competitive environment including
pricing pressures or technological changes; technological advances;
shortages of manufacturing capacity; future production variables impacting
excess inventory and other risk factors listed from time to time in the
Company's Securities and Exchange Commission (SEC) filings under "risk
factors" and elsewhere. The forward-looking statements contained in this
press release speak only as of the date on which they are made, and the
Company does not undertake any obligation to update any forward-looking
statement to reflect events or circumstances after the date of this press
release.