SOURCE: STATS

STATS

January 04, 2011 09:53 ET

AFC Asian Cup Qatar 2011 Broadcast to Feature STATS' SportVU Player Tracking Technology; SportVU's Enhanced On-Screen Data Graphics and Analysis to Be Sponsored by Samsung

SINGAPORE and NORTHBROOK, IL--(Marketwire - January 4, 2011) - World Sport Group (WSG), the exclusive marketing and media partner of the Asian Football Confederation (AFC), announced today that this year's broadcast of the AFC Asian Cup Qatar 2011 will feature enhanced data graphics developed and implemented via STATS' SportVU player tracking technology.

AFC President Mohamed Bin Hammam said he was delighted with the deal that will enhance the coverage of AFC Asian Cup Qatar 2011™ around the globe. "I am thrilled with this partnership as it will allow more TV viewers and website visitors in Asia and worldwide to experience a rich content beyond the standard TV and web coverage," Bin Hammam said.

"I would like to commend Samsung for being foresighted and able to appreciate the value of our product and also the platform that AFC can provide for sponsors looking for extra exposure beyond the standard methods," Bin Hammam added.

"We are genuinely excited by the opportunity to add STATS' rich data to the AFC Asian Cup Qatar 2011 and give the event the depth of statistical insight it deserves," said James Clarke, Senior Vice President - Content at World Sport Group. "The AFC Asian Cup is the region's premier event and we are delighted that with the support of Samsung, we will be able to provide fans with a level of data and interactivity that is the equal of any other world-class event."

"STATS is very excited to be working with World Sport Group and the Asian Football Confederation once again. Last year, we introduced SportVU during the AFC Champions League final with great success. We look forward to uncovering unique player and team attributes with SportVU player tracking throughout the entire AFC Asian Cup Qatar 2011 tournament," said Steve Byrd, STATS Executive Vice President.

STATS is the official AFC Data Partner and a leading global provider of sports information. STATS' SportVU system is a player tracking technology that utilizes a sophisticated technology to collect X, Y positioning data of the ball and participants (players and referees) within the playing field in real time. All aspects of the data collection process are completely non-intrusive to game action.

SportVU provides on-air statistics including team and player possession stats, player run comparisons (measures the distances and pace run by individual players), and player heat maps (illustrates the areas of the pitch where individual players spent most time). These innovative on-screen graphics will be incorporated into the World Feed broadcast throughout the tournament.

STATS will also be powering the AFC Asian Cup Qatar 2011's online match centre and mobile application with in-depth statistical data, rich editorial, real-time commentary and detailed pitch maps.

Comprehensive data and editorial content from the Asian Cup and other AFC events are also available on www.the-afc.com, the official website of the AFC.

About The AFC Asian Cup Qatar 2011
The AFC Asian Cup Qatar 2011 will be held in Doha, Qatar, between 7th and 29th January 2011. The top 16 Asian football nations will compete for the championship title, which is the Asian equivalent of UEFA's European Championship and CONCACAF's Gold Cup. The reigning Asian champions are Iraq, who beat Saudi Arabia 1-0 in the last final in Jakarta in July 2007.

About World Sport Group
Headquartered in Singapore, World Sport Group is Asia's leading sports marketing, media and event management company, with a roster of football, golf and cricket events. The company features almost 600 days of sports events and more than 5000 hours of sports programming annually, across more than 30 countries in the region. World Sport Group is the exclusive marketing partner of the Asian Football Confederation (AFC), and a major stake-holder in Asian golf as organiser of some of the region's top events including the Barclays Singapore Open and the Australian Open, as well as the Mercedes-Benz Tour. The Group is also the global marketing and media partner of OneAsia and the exclusive global media partner of the Indian Premier League (IPL).
www.worldsportgroup.com

About STATS LLC
STATS is the world's leading sports technology, data and content company. The company passionately abides by a mission to revolutionize the way sports contests are viewed, understood and enjoyed. STATS' calling card consists of real-time scores, historical sports information, Associated Press editorial content, a turnkey fantasy sports operation and SportVU technology. Today, STATS' worldwide client network of media companies and professional sports leagues and teams utilize a broad spectrum of dynamic in-game broadcast presentations and virtual images, multimedia enhancements and game analysis and tactical coaching tools. STATS is owned jointly by the Associated Press and News Corporation, with corporate offices across the globe. For a complete tour of STATS' sports content portfolio and solutions, visit www.stats.com.

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